"Where Do I Hire Great Salespeople?" I'm asked this all the time. Of course it's always hard to find great people, whether in sales or any other function. The best long-term source of salespeople is to grow and develop your own. Combine one part veteran with three parts young, smart and adaptable... and mix in a system that keeps challenging people to learn new things, to stretch, step by step. The best salespeople are the ones that have grown up in your company, and know it, your products, your customers, inside and out. Create A Farm Team System Think about how you can create a career path for people, to continually develop and grow them. Each group can act as a feeder team to the next. Here's a startup/ small sales team example: