6 Editability What would you do if you had spotted a mistake that was sent on your PDF proposal? This would look unprofessional, endanger your reputation and put you at a competitive disadvantage... Always-on editing gives your story an edge. The ability to add new content after sending a final copy to the client makes it easy to maintain relevance, momentum and professionalism (oh those pesky typos). This also ensures that all sales documents contain accurate, approved content with a consistent look and feel. Edits and updates are a gateway to an ongoing conversation.