CASE STUDY SkinzWraps diversifies into profitable new markets thanks to Drytac APPLICATION : Dallas-based SkinzWraps has used a ReTac Smooth 150 from Drytac to expand outside of its core vehicle graphics market into a number of other sectors. SkinzWraps has revealed how traditional customer base experience and used Drytac the use of Drytac films has spans commercial vehicles and products, such as the ReTac allowed it to expand business personal car wraps, to fleet range of adhesive films, to beyond its core vehicle vehicles, buses and even boats, complete many projects. wrapping services into a but – thanks to Drytac solutions CJ Reichwein, vice president of number of other markets. – the company has more sales at SkinzWraps, explains: Established in 1998, SkinzWraps recently expanded. “Our typical work would include is regarded as one of the Since discovering Drytac the wrapping of commercial leading vehicle wrap specialists. products in October 2019, and passenger vehicles for Based in Texas, but services SkinzWraps has used the advertising or custom colour nationwide, marketing itself as company’s solutions to fulfil changes,” Reichwein says. a full-service vehicle wrapping a stunning array of printed “However, Drytac solutions company that works with graphics. The company has have enabled us to channel our customers across the US. Its built on its extensive wrapping wrapping expertise into the