Delivering Success Engagement Legacy Vision

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026

Table of Contents Introduction 2 Enhancing Reputation 3 Economic Impact 9 Social Unity 16 Sustainability 22 Sporting Legacy 27 Image Credits 33

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Introduction Today we are launching the reformed Throughout both stages, the procedure Candidature Process for the XXV Olympic will be tailored to the context and needs Winter Games 2026. of each City through an open dialogue, enabling continuous improvement of the Building on changes guided by Olympic Games projects. The fact that the IOC is Agenda 2020, this new process provides requiring fewer deliverables throughout interested Cities and National Olympic the candidature process will lead to Committees (NOCs) with greater support substantially reduced Candidature budgets. directly from the IOC. It offers more 昀氀exibility to develop Games proposals that are We hope that this new Candidature aligned with local, regional and national Process 昀椀nds your interest and meets development goals, and have less 昀椀nancial, your requirements. You are welcome operational and environmental impact. to raise any question you may have and in this way start a fruitful dialogue The Candidature Process 2026 comprises with the IOC. two stages. The 昀椀rst phase is a new, one-year non- committal Dialogue Stage that will provide interested Cities and NOCs with an opportunity to engage with the IOC to assess Thomas Bach the bene昀椀ts and requirements related to hosting the Olympic Winter Games 2026. President of the International The second phase is the Candidature Stage Olympic Committee to which the IOC will invite certain Cities. These Candidate Cities will then work closely with the IOC to increase the value proposition of their Games delivery plan. Introduction 2

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Enhancing Reputation Enhancing Reputation 3

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Enhancing Reputation The Olympic Games captivate a global audience, bringing unprecedented attention for both candidate and host cities. With a clear and compelling vision, a candidature can have a transformative effect on the pro昀椀le and reputation of your city, region and country. 3.5bn 77% people around the of those engaging with world watched the Olympic Channel content Olympic Games on social media are Rio 2016 – a record below the age of 35 audience 1bn+ 7bn+ videos were viewed video views of of昀椀cial on social media online Rio 2016 coverage during the Olympic engaged young people Channel’s 昀椀rst year like never before Sochi 2014: A Record Audience For the 昀椀rst time, digital coverage of the Olympic Winter Games exceeded that of traditional television broadcasts. 114,000 2.1bn more hours of viewers in 220 countries and coverage than territories were estimated any previous to have been reached by Winter Games coverage of the Games Enhancing Reputation 44

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Torino 2006 Prior to the Olympic Winter Games Torino 2006, the Italian city was best known for its industrial economy and passion for football. Hosting the Games helped the city achieve its long-term development goal of revitalising the region and reshaping its public image. The city implemented a master plan that Italian academics Piervincenzo Bondonio and showcased Torino’s impressive but lesser-known Chito Guala have examined substantial research heritage, including rich cultural sites and Baroque into changing attitudes regarding the city and architecture, through an extensive programme visitor numbers to demonstrate the impact of of more than 200 events running parallel to the the Games on Torino’s tourism, in comparison sport programme. The aim was to use the global to other regions of Italy over the same period. dimension of the Games to present the cultural The growth in the number of visitors to the region identity and history of Torino and its region to the since the Games and a shift from business visitors to world. The result was an energised tourist industry leisure – who generally stay longer – demonstrates nurtured by expanded hotel capacity and how the city has transformed itself from industrial quality, leading to a signi昀椀cant increase in town to tourist hotspot. post-Games tourism. 102% 110% Torino was scarcely mentioned in international Increase in arrivals Increase in bed nights guidebooks at the turn of the century, but has to Torino between in Torino between received wide and positive media coverage The image of Torino has totally changed since 2000 and 2016 2000 and 2016 since the Games. the Games. It was not considered a cultural city, despite having a very rich cultural heritage, with Business Alongside enhanced transport infrastructure beautiful Baroque buildings... Now it is recognised Leisure and facilities in the mountain resorts, the Games as an attractive city. Until the Games, no one Read the full encouraged improvements in the capacity and would really consider spending a leisure study here calibre of accommodation in Torino and the weekend in Torino, but now things have changed. 2004/5 2008 mountains. The number of hotels in the city rose Roberto Daneo by 31 per cent between 2002 (287) and 2006 (376), with a rise of 11 per cent in the availability of beds Former Director of Authority Relations, Torino NOC in hotels rated four stars and above. Ratio of business to leisure visitors Enhancing Reputation 5

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study It was necessary to position Torino on the map. It was necessary to change the mood of the city, in the sense that it had to be plural: culture, tourism, innovation, technology. At the end of this transformation process we needed an international stage to present our vision. What Torino then experienced during the Games was a change in mentality. Valentino Castellani Mayor of Torino Enhancing Reputation 6

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Almaty 2022 Following the new, more 昀氀exible approach of Olympic Agenda 2020, Almaty worked closely with the IOC to produce a candidature closely aligned with the long- term development goals of the city and country. Its aim was to change perceptions of Kazakhstan and turn the region into a winter sports hub. The candidature was the centrepiece of an those [cities] which organises multi-sport ambitious strategy to raise the country’s pro昀椀le events at international level”, demonstrating by hosting major events and develop an how bidding for the Games has continued to expanded winter sports industry in addition help develop the country’s long-term goals. to its traditional energy-based economy. Aydar Makhmetov, a spokesman for the country’s sovereign wealth fund who was involved in the candidature, claimed that the bid “would forever By bidding for the Winter Games 昀椀x Almaty on the world map and be a powerful we showed the world the amazing impulse for the development not just of the city, but of all Kazakhstan. This is a goal that can unite progress that Kazakhstan has made the entire nation in a single patriotic impulse”. since its independence. While the bid ultimately lost out to Beijing as Andrey Kryukov host city for the 2022 Olympic Winter Games, Vice-Chairman of Almaty Candidature Committee it was successful in bringing a new pro昀椀le to the city and delivering regional and national strategic aims. By placing the city at the forefront of the global sport conversation, the candidature has set up Almaty to be a regular host of winter sports events in the future. International University Sports Federation (FISU) President Oleg Matytsin commented: “I believe that in future, Almaty will be among Enhancing Reputation 7

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Academic Study Maximising Tourism Development A recent study from the United Nations World Tourism Organisation, “Maximising the Bene昀椀ts of Mega Events for Tourism Development”, offers valuable guidance on how to achieve the greatest possible tourism impact from bidding for or hosting the Games. The study, published in August 2017, includes the following key pieces of advice: • Have a clear vision for the image of your For tourism city you want to show the world development, • Focus efforts on the media and the reception a mega event is of visitors to ensure this image is delivered not a goal but a • Develop new tourism products in advance means to a goal. of the Games to market alongside the sport • Bring together key stakeholders as early ‘Maximising the Bene昀椀ts of Mega Events for as possible to focus on shared bene昀椀t, Tourism Development’ cooperation and co-construction • Ensure that tourist programmes are also bene昀椀ting local communities and addressing their concerns Read the full study here • Look to spread tourism bene昀椀ts across the whole country, not just the host city • Work with event sponsors to deliver a shared vision Enhancing Reputation 8

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Economic Impact Economic Impact 9

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Economic Impact Hosting the Games can have a positive impact on a city and country, in direct, tangible and long-lasting ways. Hosting has been shown to boost GDP in real terms in the lead up to, during and after the Games. Thousands of jobs are created as part of a Games project, delivering a positive economic impact across sectors ranging from construction to hospitality to retail, and contributing to a reduction in unemployment. In addition, foreign visitors attending the Games generate considerable activity within the local economy. A number of indirect bene昀椀ts can continue delivering a positive impact for decades after the Games. Among these are increased tourism and investment, the growth of new workforce skills and improvements in transportation, technology and other infrastructure. Economic Impact 10

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Vancouver 2010 Coordinated and detailed planning helped the Olympic Winter Games Vancouver 2010 deliver economic success in both the short and long term. Despite being affected by the global 昀椀nancial than before the Games. The sliding centre crisis, Vancouver 2010 was still able to create alone hosted two international Bobsleigh strong economic legacies. Growth stimulated and Skeleton Federation World Cups in 2015-16. by the Games led to more than 800 new businesses being created in Vancouver. The The Games-inspired completion of Highway Games also generated between CAD 70.2 million 99, known as the “Sea to Sky Highway”, has and CAD 91.9 million in federal tax revenues. greatly enhanced transportation options for local people and visitors alike. As well A recent PWC report on the Games states that as facilitating easier movement, the highway they delivered an estimated boost to Canada’s and its breathtaking scenery have become GDP of CAD 2.8 billion between 2003 and 2010. a tourist attraction in their own right. More than 10 million people paid overnight visits to Vancouver in 2016 and the city’s tourism industry enjoyed its third straight record-breaking year. Sustainable venues continue to provide value Tourism in British Columbia has grown for the local community. The sale of unused land exponentially since 2010. In recent enabled the construction of the Richmond years many communities around the Oval, a CAD 163 million venue, while delivering province have enjoyed record-setting a CAD 40 million pro昀椀t for the city. The Oval has numbers, Vancouver in particular. The become a multi-sports arena since the Games. 800 2.8bn 2,500 It consistently makes a pro昀椀t and is supported pro昀椀le from the Olympic Winter Games by the new residential community that has has helped us attract other major new businesses boost to Canada’s full-time grown around it. sporting events including the 2015 FIFA created GDP (Can$) jobs created Women’s World Cup and World Rugby The Games delivered lasting bene昀椀ts for Sevens Series, with more to come. Vancouver’s Whistler resort. According to Barrett 91.9m 10m 32% Walt Judas Fisher, CEO of Tourism Whistler, visitor numbers increased by 32 per cent between summer 2009 CEO, Tourism Industry Association raised in federal tax overnight visitors to increase in and winter 2016. Whistler now attracts around of British Columbia revenues (Can$) Vancouver in 2016 visitor numbers three million visitors annually and has become a hub for major events in a wider range of sports Economic Impact 11

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study If you have a great story to tell, many will want to be part of it. John Furlong CEO, Vancouver 2010 Winter Games Organising Committee Economic Impact 12

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study London 2012 A number of signi昀椀cant economic impacts were achieved by the Olympic Games London 2012. Between being awarded the Olympic Games A 2013 VisitBritain survey asked 100 communications in 2005 and hosting them in 2012, London was experts from 24 countries about the impact of the affected by the global 昀椀nancial crisis. Despite Games: 99 per cent believed it would encourage this turbulent timing, the Olympic Games London more people from their country to visit Britain. 2012 has produced a variety of economic bene昀椀ts and contributed to the UK’s 14 per cent That con昀椀dence has played out in a signi昀椀cant economic growth (Of昀椀ce for National Statistics increase in both tourist numbers (25 per cent – based on GDP) between 2005 and 2016. between 2012 and 2016) and tourist expenditure (18 per cent between 2011 and 2015). A recent study by academics Chris Gratton and Girish Ramchandani establishes a framework for identifying economic legacy and then assesses London 2012 through that framework. £29.2bn 1.3% One of the areas highlighted is the impact of sports-related increase in sport increased interest in sport. Consumers’ sport- spending in 2012 participation in London related spending grew from GBP 26.4 billion in between 2010 and 2013 2010 to GBP 29.2 billion in 2012, bene昀椀ting the UK economy as a whole. The study also estimates the economic impact of the health bene昀椀ts of 25% 14% sports participation: an increase in participation of 1.3 per cent in London between 2010/11 increase in economic Read the full and 2012/13 represents a potential additional tourist numbers growth study here saving for the NHS in one year of GBP 195 million, with further savings in subsequent years. Tourism is one of the key drivers of the London economy, and the “shop-window” effect of hosting the Games has helped power growth in this sector since the Games. Economic Impact 13

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study One of the most signi昀椀cant legacies of the Games has been the redevelopment of 2,818 east London: new homes The legacy of the 2012 Olympics is not just about the Queen • All 昀椀ve newly-built sporting facilities in the Elizabeth Olympic Park. I am pleased to see this area of London Olympic Park have a secure legacy. 90% [the six Olympic boroughs] is providing tens of thousands of • The Athletes Village has been transformed new jobs for Londoners in important industries like technology, into East Village, containing 2,818 new homes of which 1,379 are affordable occupancy in East Village science and media. homes and houses available for sale Sadiq Khan or rent. The Financial Times reported in Mayor of London, 2017 September 2017 that occupancy has 10,000 now reached 90 per cent in East Village. permanent new jobs • The West昀椀eld Stratford shopping centre, built with GBP 1.4 billion of private investment on a former industrial estate, houses 250 retailers and provided £500m 10,000 permanent new jobs from day one, including 2,000 for east Londoners towards transport who were previously unemployed. infrastructure • The Olympic Delivery Authority, the public body responsible for delivering the venues and infrastructure for London 2012, invested over GBP 500 million towards transport infrastructure including a new Docklands Light Railway Line. • An extra 110,000 jobs have been created in east London since the 2012 Games — more than three times the number originally forecast. The boom is expected to continue with an additional 125,000 jobs across London’s six Olympic boroughs by 2030. • A variety of activities have been attracted into the Olympic Park since the Games, including cultural and educational institutions, sports organisations and technology companies. Economic Impact 14

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Developing Knowledge Economies Just as the Games can be a catalyst for physical development, the impacts on a city’s knowledge economy can be equally powerful. An Olympic Games candidature and delivery The Olympic Games Tokyo 2020 will be no brings together experts from a wide range of different. Emerging technology in Japan functions, including from outside the host city promises to enrich our experience of the Games or country. This helps develop new competencies and could go on to have global signi昀椀cance. that can strengthen a city’s place in the knowledge economy. Expertise in mega-event Instant voice translation, self-driving taxis and hosting, improved communications and marketing a village of robots are just a few of the innovations functions and awareness of best-practice that will support the ef昀椀cient delivery of the Games; sustainable technology are some of the bene昀椀ts boost engagement with athletes and spectators; that cities may accrue. and showcase a key capability of the host country. Many cities also use the platform of an Olympic Games to increase global awareness of the strength of their knowledge economy. Host cities often introduce revolutionary new technology to the world at the Olympic Games. This trend goes back as far as 1964 when the Shinkansen, or “Bullet Train”, was unveiled to coincide with the opening of the Tokyo Games. PyeongChang 2018 will be the 昀椀rst Olympic Games to use 5G, the world’s fastest mobile data network. From one month before the start of the Games, spectators and visitors will be able to experience 5G technology for the 昀椀rst time in PyeongChang and Gangneung, the two main Games sites, and the cities of Seoul and Incheon. Economic Impact 15

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Social Unity Social Unity 16

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Social Unity The Olympic Games bring together athletes and spectators from every nation and from all walks of life. This unifying power extends to host and candidate cities, offering the chance to build greater social cohesion. We dedicated this city to the Olympic Games but we didn’t design and build it for the Olympic Games. We did it for community legacy and that’s where the payback is. George Duncan, CEO Richmond Oval Corporation Social Unity 1717

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Vancouver 2010 In a city renowned for its diverse communities, the Vancouver Organising Committee for the 2010 Olympic Winter Games developed a range of projects designed to bring people closer together, support social inclusion and provide skills and experiences that would bene昀椀t local communities long after the Games. The Olympic Fabrication Shop trained funding, educating visitors about traditional disadvantaged people in carpentry to give Squamish and Lil’wat cultures and ways of life. them a new start in life. While creating over 11,000 items for the Games, the Shop provided The greater understanding of First Nation peoples training to disadvantaged young people, First and new community links created by these projects Nation residents, struggling single parents, has contributed to improved social integration immigrants and others in need. since the Games: Particularly impactful were efforts to improve • 2014 was declared the Year integration with local First Nation communities. of Reconciliation Vancouver 2010 was the 昀椀rst time in Olympic • In 2015 Jody Wilson-Raybould was history that indigenous peoples were recognised The Olympic Games bring nations together as of昀椀cial partners. Formal First Nations planning sworn in as Minister of Justice, the 昀椀rst was integrated into all aspects of delivery, indigenous person to hold the role in common cause. This was a perfect match from efforts to promote business opportunities • In Vancouver and British Columbia, for our projects to bring together cultures to Games decision-making. Sales of licensed Canada’s 150-year celebrations and traditions, helping us to recognise that Aboriginal merchandise contributed CAD were supplemented by a “150-plus” we’re stronger because of our diversity. 190,000 to an Aboriginal Youth Legacy Fund years festival in recognition of the that continues to support physical activity, sports heritage of First Nation peoples and recreation. Jody Wilson-Raybould • On 24 September 2017, 50,000 people Minister of Justice and Attorney General of Canada First Nation culture was promoted in the Opening took part in a Walk for Reconciliation Ceremony and in the design of the Games in Vancouver, including Mayor medals by First Nation artist Corrine Hunt. A new Gregor Robertson Squamish Lil’wat Cultural Centre in Whistler was built with provincial and federal government Social Unity 18

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Sochi 2014 The Olympic Winter Games Sochi 2014 embraced the importance of education to support the community and foster greater unity by spreading Olympic values throughout society. Olympic education programmes were introduced into secondary school curriculums, reaching four million A new generation of sports school children in 60 Russian regions managers, equipped with the by September 2013. necessary knowledge and Another educational legacy was the skills to stage major sport opening of the graduate-level Russian events, will not only become International Olympic University, which top-class specialists but trains future sports industry professionals in sports management and governance. ambassadors for the Olympic As well as developing skills for the ideals and values as well. industry, the University instils Olympic Dmitry Chernyshenko values, teaching the next generation the importance of social unity. President and CEO of the Sochi 2014 Organising Committee Further support was given to Russia’s young people through the Sirius Academy, a special educational centre enabling gifted children to develop their abilities in 昀椀elds including science, sport, the arts and technical subjects. Social Unity 19

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study PyeongChang 2018 Winter Olympic Games 2018 host PyeongChang is also embracing education as a positive Olympic legacy. The Dream Programme, started as part of PyeongChang’s candidature for the Olympic Winter Games 2010, has taken place annually since 2004. The programme has already helped spread Olympic values as well as offer winter sports experiences to participants from 75 countries around the globe. This innovative and ambitious residential camp provides an opportunity to try winter sport for young people aged 11-15 from countries that lack the natural environment. With its mix of sports instruction and cultural exchange, the Dream Programme has brought together over 1,500 young people from around the world in a spirit of friendship. The Dream Programme is in keeping with the overall vision of the 2018 Games to launch “New Horizons” in winter sport, building the reputation of Gangwon Province and Korea as a hub for winter sport in Asia. Social Unity 20

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Chicago 2016 Chicago’s candidature for the Olympic Games 2016 helped advance social cohesion in a city that has faced real challenges in this area. A primary objective of the candidature was Chicago has traditionally been a “city to put in place social programmes that would of neighbourhoods”. One of the outcomes of help support the local community through the candidature was to bring the community sport. A youth sports organisation, World together through shared pride in the city’s Sport Chicago, was established in 2007 with efforts. The experience proved that people from the aim of creating sporting opportunities for different neighbourhoods and backgrounds children each year. Ten years later, it is still in could work together for common bene昀椀t and operation and last year introduced around helped set the scene for future development, 3,500 youngsters from the city into sport. particularly in relation to collaboration between public and private sectors. One of World Sport Chicago’s most impactful programmes is “Becoming a Man” (BAM), which promotes prevention of violence and educational enrichment. A detailed study We may not have won the honour by Sara Heller, Harold A. Pollack, Roseanna 30,000 Ander and Jens Ludwig notes that this of hosting the Games in 2016, but programme has successfully increased we have positively impacted the youngsters introduced to sport Read the full study here school engagement and reduced arrests lives of thousands of kids, and we for violent crime by 44 per cent among look forward to expanding our participants compared to non-participants. programmes in the months and years 44% As they identify, the effect of this is signi昀椀cant: “Depending on how one monetises the to come to reach even more youth. reduction in violent crime social costs of crime, the bene昀椀t-cost ratio amongst participants may be as high as 30:1 from reductions in Patrick G. Ryan criminal activity alone.” Chairman of World Sport Chicago Social Unity 21

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Sustainability Sustainability 22

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Sustainability Sustainability is an essential element of a successful Games. Preparing a candidature or hosting the Games can identify sustainable solutions to support communities’ development needs and showcase sustainable innovations. The environment is one of the three pillars of the Olympic Movement. Olympic Agenda 2020 has placed an even stronger focus on sustainability and legacy, with a speci昀椀c recommendation to “include sustainability in all aspects of the Olympic Games”. Building on the objectives of Olympic Agenda 2020, the IOC Sustainability Strategy was developed in close cooperation with many stakeholders and partners and published in 2016. The Strategy includes the following focus areas: • Infrastructure and natural sites • Sourcing and resource management • Mobility • Workforce • Climate The Sustainability Strategy supports the IOC’s commitment to contribute to the United Nations 2030 Agenda for Sustainable Development. Read the strategy here Sustainability 2323

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Lillehammer 1994 The sustainable development programmes of the Olympic Winter Games Lillehammer 1994 set new environmental standards for major sporting events and led to it becoming known as the “Green Games”. Over two decades later, the town is now to protect a bird sanctuary. Games organisers an established winter sports destination. heavily promoted recycling and the use of Its positive legacy developed even further public transport. And volunteer and staff with the hosting of a successful Winter Youth uniforms were made from recycled materials. Olympic Games 2016. Energy-ef昀椀cient Games venues were built Lillehammer’s pioneering approach in 1994 with a strong focus on their post-Games use was rooted in the 昀椀ve “green goals” it set for and constructed using predominantly local the Games: materials. For example, the construction of • To increase international awareness an underground ice hockey venue, the Gjovik I can remember the amazing atmosphere, the Olympic Cavern Hall, reduced energy needs. of ecological questions The arenas were planned with community fantastic weather and the crazy amount of • To safeguard and develop the region’s and elite use in mind; today, they regularly people that gathered in our small city. I also environmental qualities host major sporting events as well as concerts remember the environmental programmes… • To contribute to economic development and other cultural and commercial meetings. and sustainable growth The 1994 Games de昀椀nitely set new standards A recent study by Timothy Kellison and in the technical aspects of sustainability. • To adapt the architecture and land use Jonathan Casper explores the history of Tomas Holmestad to the topology of the landscape environmental sustainability in event hosting, Chief Executive Of昀椀cer, including during several Olympic Games. • To protect the quality of the environment Youth Olympic Games Lillehammer 2016 and of life during the Games The study stresses the importance of More than 20 sustainability projects were having these elements central to a Games initiated. Reclaimed stone from the delivery plan. It is this approach that made Read the full study here construction of the ski jumping venue was Lillehammer so successful and led to future used to create the Olympic medals. The events following its lead with environmentally speed skating arena in Hamar was relocated sustainable projects. Sustainability 24

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study New York 2012 New York’s candidature for the Olympic Games 2012 led the city to rally around a series of sustainable development projects. Mitchell Moss, a Professor of Urban Policy and Planning at NYU Wagner, has emphasised the importance of the Even though we lost, I view the effort candidature in bringing together major to bid for the Olympics for New York stakeholders and encouraging action to have been a massive positive… on the city’s key development goals. I can look around this city and The famous High Line development see things that would never have turned a section of unused rail track occurred but for the fact that we were into a new pedestrian park which is now the tenth most Instagrammed place bidding for the Olympics – projects on earth. The bid also accelerated the that people had thought about for decades that 昀椀nally got done. renovation of Hudson Yards, Greenpoint and Williamsburg waterfront, opening Dan Doctoroff them up to sustainable development. Bid Leader and Deputy Mayor (2001- Hudson Boulevard and Park have been 2008), New York 2012 renovated and expanded, and a major convention centre built. In addition, the Hunter’s Point South district, the proposed location of the Olympic Village, Read the full study here continues to thrive as an affordable housing development for New Yorkers. Sustainability 25

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Paris 2024 & Los Angeles 2028 One of the signi昀椀cant successes of the IOC’s Agenda 2020 has been the fact that the host cities for both 2024 and 2028 have proposed Games that will mark new levels of sustainability. As a starting point, both Paris and Los Angeles fully • Over 26 hectares of biodiversity created embraced the Olympic Agenda 2020 philosophy on the Olympic sites in Seine-Saint-Denis, that cities should use existing or temporary venues thanks to the Games if no long-term legacy need could be identi昀椀ed. Paris 2024 is also working to develop and As a result, both cities will deliver Games plans deliver a sustainable model of organising in which more than 90 per cent of venues will be major events that is reproducible existing or temporary – leading to signi昀椀cant cost internationally, and to share it with other reductions in organising the Games as well as international organisers. eliminating the risk of ‘white elephant’ developments. Meanwhile, Los Angeles will be the 昀椀rst The Paris bid was built around a strong commitment “energy-positive” Games, meaning more and vision for sustainable development in the energy will be generated through renewable broadest sense. The candidature team stated: sources than is needed to power the Games. “Building on the Paris Agreement on climate LA 2028 is already collaborating with venue change adopted in December 2015 at the COP21, partners to explore opportunities for onsite the Paris 2024 Games will be at the forefront of renewable energy generation, such as environmental stewardship.” solar carports. The Paris Olympic and Paralympic Village will be The Games in LA will also feature a Green Sports 97% 93% a model of sustainable development, including: Park, which will showcase leading technology of Los Angeles of Paris 2024 venues • 100 per cent bio-based materials in sport and environmental innovation. 2028 venues will be will be temporary • 100 per cent green energy during And an innovative new role has been created temporary or existing or existing the Games to deliver and oversee all sustainability and • 100 per cent sustainable and certi昀椀ed legacy projects. food sources The Chief Impact Of昀椀cer, who will be a member of Read the Los Angeles Read the Paris • 100 per cent of the Olympic family and the executive team, will report directly to the CEO. Candidature File here Candidature File here spectators using clean transportation Sustainability 26

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Sporting Legacy Sporting Legacy 27

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Sporting Legacy Rising concern about inactivity, obesity and lack of social cohesion make sports development and participation high priorities in many countries around the world. The Olympic Games are a source of inspiration, encouraging all people, especially the young, to take up sport and engage in physical activity. The Games leave a legacy of world-class venues that can be used by both elite athletes and communities. Hosting the Games also builds the capacity and expertise to host further large-scale sporting events, encourages sport tourism and supports the commercial development of sport in the host city and nation. Sport-related legacy projects can have a transformative effect long after the Games have ended. The LA84 Foundation, a legacy of the Olympic Games Los Angeles 1984, has for more than 30 years been a key advocate for the role of sport in positive youth development and a partner for youth sports organisations in Southern California. As Los Angeles prepares to host the Games again in 2028, the success of the LA84 Foundation will continue to inspire the next generation of young people around the positive values of sport. Read more here Sporting Legacy 28

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Salt Lake City 2002 Since the Olympic Winter Games Salt Lake City 2002, the region has become one of the leading centres for winter sport in the USA. Such is the success of the facilities and FIS World Championships and the Utah Olympic surrounding network that ten per cent of Team Oval will be the venue for the 2020 World Single USA members at Sochi 2014 came from a single Distance Speedskating Championships. college in Salt Lake City. The Utah Olympic Legacy Foundation manages many of the former Olympic venues and works to engage young people in Utah in winter sport. Dedicated to a “sport for life” model, I’ve been riding Park City the Foundation provides opportunities both since I was seven. 14 years for those looking to reach elite levels and for I’ve been riding here… lot the wider population. Importantly, the levels of good memories. Whole of ambition and commitment remained long family up here every year… after the Games – the United States Ski and Snowboard Association opened its Centre pretty much learned of Excellence in Park City in 2009. everything that I know here. This approach has established Salt Lake City Sage Kotsenburg as a popular sporting hub. Since 2002, the annual number of visitors to the Utah Olympic Park has US athlete and winner of the 昀椀rst ever increased by a factor of four and Park City now Olympic gold medal for slopestyle records around three million visitor nights per year. snowboarding (Sochi 2014), who grew up training at venues developed for the Olympic Winter Games Salt Lake City 2002 World-class ski facilities are an attractive draw, with the number of annual skier days in Park City increasing soon after 2002 from around 1.2 million to 1.8 million and staying at that level ever since. x4 3m Most of the venues developed for the Olympic Winter Games Salt Lake City 2002 continue to increase in visitors host events with more major championships visitor numbers per year to the Utah secured for the years to come. For example, Park Olympic Park City will host the 2019 Freestyle and Snowboard Sporting Legacy 29

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study London 2012 Rallying behind the slogan, “Inspire a Generation”, the UK Government and sports authorities used the Olympic Games London 2012 to increase participation in sport at both elite and community levels. At the elite end of the scale, a carefully designed the community. Major events are hosted in the and funded system delivered an exceptional Park on a regular basis, such as the 2016 UCI result for the British team at their “home” Games. Track Cycling World Championships and the The investment has continued since London, 2017 IAAF World Athletics Championships. reaping an even bigger return at the Olympic Games Rio 2016. A focus on youth produced tangible legacies. British sprinter Dina Asher- Smith Number of medals won by Team GB was a volunteer at London 2012 when aged 16 then won a bronze medal four years later in 2004 2008 2012 2016 Rio. One of her team-mates, Desiree Henry, was among a group of young athletes who lit the cauldron at the Opening Ceremony in London. Gold 9 19 29 27 There have been some clear successes in sports Silver 9 13 17 23 participation programmes. One policy priority was to increase capacity in community sport. The Join In charity was established as an Olympic Bronze 12 15 19 17 Games London 2012 legacy with the aim of recruiting more volunteers into sport to help more people to be physically active. In recognition of Total 30 47 65 67 the value of volunteers, a new strategy for sports volunteering was published at the end of 2016. The Queen Elizabeth Olympic Park is thriving with plenty of opportunities for sports participation and outdoor activity. Venues such as the London Aquatics Centre, the Lee Valley VeloPark and Lee Valley Hockey and Tennis Centre are in constant use by local clubs and Sporting Legacy 30

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Sochi 2014 The Olympic Winter Games Sochi 2014 achieved the goal of turning the Black Sea resort into a year-round destination for sport. The Bolshoy Ice Dome, venue for ice hockey, has become the home of the professional club 160,000 HC Sochi, attracting nearly 160,000 spectators spectators at the in the most recent season. Rosa Khutor, the Bolshoy Ice Dome venue for alpine skiing events, is now the largest alpine resort in Russia and received 600,000 visitors during the 2014-15 winter season. The venues regularly host major events on 600,000 the international winter sport circuit, including visitors to the Rosa the 2016 FIS Junior World Ski Championship. Khutor resort Sochi is also thriving during the summer season. Since 2014 a Formula 1 Grand Prix race has taken place annually on a street circuit around the Olympic Park. And the Fisht Olympic Stadium, which hosted the Opening and Closing Ceremonies, will be one of the venues for the 2018 FIFA World Cup. Sporting Legacy 31

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Case Study Rio 2016 A year on from the Olympic Games Rio 2016, the Transforma education programme has produced impressive results in broadening the range of sports available to schoolchildren in Brazil, where football, basketball and volleyball have traditionally tended to dominate. More than eight million children in 16,000 schools have bene昀椀ted since the start of the programme in 2013, participating in sports Sport instils respect, equality, including badminton, rugby and 昀椀eld hockey. willpower and responsibility, all One important aspect of Transforma is that of which apply in and out of class. it has brought together a coalition involving federations, sponsors and Olympic athletes With time, students have come to as well as students, teachers and parents. understand the importance of values in everyday life and in Teachers in Brazil have been extremely positive about the impact of Transforma all environments. so far and even identi昀椀ed a positive impact Jorgina Rodrigues Guimarães on student engagement. PE teacher Carla Da Silva Reis Alves of the Rosa Da Fonseca Rosa Municipal School Principal Municipal School has identi昀椀ed a positive effect in terms of behaviour: “Students are more attentive to each other and there’s a lot less bullying. They respect people who 8m 16,000 do something different and they’re schoolchildren have schools have responding positively to new things. They bene昀椀ted from the participated really take part now and the relationship Transforma programme in Transforma between students and teachers is excellent.” Sporting Legacy 32

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Image Credits Image Credits 33

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Cover Page 7 Page 15 Sochi 2014 Winter OG, Ice Hockey Preliminary © Almaty 2022 Bid Committee Vancouver 2010 Winter OG, Freestyle Round Group A Game Women (USA) © skiing, Ski cross Women - A camera on the 2014 / Getty Images / BENNETT, Bruce top of a skier’s helmet. © 2010 / Comité Page 8 International Olympique (CIO) / HUET, John London 2012 OG, Games preparation, 2011 Page 1 London 2012 OG, Top sponsor Omega - “London 2012, one year to go”. Opening Vancouver 2010 Winter OG, Speed skating, -Camera-昀椀nish. © 2012 / Comité International Ceremony at Trafalgar Square. The supporters Olympique (CIO) / HALLERAN, Scott 500m Men - The Olympic symbol above in front of the Olympic rings and the logo the spectators. © 2010 IOC / Kishimoto “London 2012, one year to go”. © 2011 / Comité International Olympique (CIO) / JONES, Ian Page 17 Page 2 Sochi 2014 Winter OG, Olympic Park - Visitors Page 10 walking by a wall covered with colourful Thomas BACH, IOC President - Of昀椀cial tarpaulins. © 2014 / Comité International Photograph © 2015 / IOC / BURNETT, David Vancouver 2010 Winter OG, Alpine skiing, Olympique (CIO) / LEWIS, Matthew super combined Men - Thomas MERMILLOD BLONDIN (FRA). © 2010 / Kishimoto/IOC Page 4 Page 18 Innsbruck 2012 Winter YOG, Ski jumping, individual Page 11 Vancouver 2010 Winter OG, Opening - Supporters of Austria (AUT).© 2012 / International Olympic Committee (IOC) / KASAPOGLU, Mine Winter Landscape near Vancouver, British ceremony -Welcome from the Aboriginal Columbia, Canada. © 2017 Getty Images Peoples of Canada. © 2010 / Comité International Olympique (CIO) / HUET, John Innsbruck 2012 Winter YOG, Curling, Mixed team competition - Quali昀椀cations, Sweden Page 12 (SWE) - Russian Federation @ 2012 / International Olympic Committee (IOC) / JUILLIART, Richard Vancouver 2010 Winter OG, Ice hockey Men Page 19 Sochi 2014 Winter OG, Games preparation - Preliminary round group A, Canada (CAN) Sochi 2014 Winter OG, Ski jumping, large -Education programme. © 2012 / Comité 1st - United States (USA) 2nd. Supporters of International Olympique (CIO) hill (HS 140) individual Men - Supporters of the Canadian team (CAN). © 2010 / Comité Switzerland (SUI) © 2014 / Comité International International Olympique (CIO) / EVANS, Jason Olympique (CIO) / EVANS, Jason Page 20 Page 13 PyeongChang 2018 Winter OG, Games Page 5 London 2012 OG, Diving, 10m platform preparation, PyeongChang, 2017 - “One year to go” Of昀椀cial Ceremony - KIM Yuna, Torino 2006 Winter OG, Speed skating, Men -Medal Ceremony, Thomas DALEY (GBR) 3rd. © 2012 / Comité International Olympic champion in Figure skating and 500m Men - Joey CHEEK (USA) 1st. © 2006 Honorary Ambassador of the Games with the / Kishimoto/IOC / KISHIMOTO, Tsutomu Olympique (CIO) / FURLONG, Christopher Olympic Mascot Soohorang. © 2017 / Comité International Olympique (CIO) / CHUNG, Jean Page 6 Page 14 © Uccio D’agostino / EyeEm / Getty Images London 2012 OG, Cycling Road, individual Women -Supporters of Great Britain (GBR). © 2012 / Comité International Olympique (CIO) / EVANS, Jason Image Credits 34

Delivering Success: Engagement, Legacy and Vision Olympic Winter Games 2026 Page 21 Page 29 Chicago Downtown. Cityscape image Salt Lake City 2002 Winter OG, Snowboard, of Chicago downtown during twilight half-pipe Men - Sébastien VASSONEY (FRA). blue hour. © 2017 / Shutterstock © 2002 / Kishimoto/IOC /NAGAYA, Yo Page 23 Page 30 London 2012 OG, Cycling Track, team Pursuit London 2012 OG, Olympic Park - A young Men - Flags with OG colours in front of the supporter of Great Britain. © 2012 / Comité Velodrome’s wooden roof. © 2012 / Comité International Olympique (CIO) / KOEPSEL, Christof International Olympique (CIO) / CIO, employé du Page 31 Page 26 Summer Sochi landscape, Russia. Lillehammer 1994 Winter OG, Figure skating, Lazarevskoe district. © 2017 / Shutterstock ice dancing - Jayne TORVILL and Christopher DEAN (GBR) 3rd. © 1994 / International Olympic Committee (IOC) / United Archives Page 32 Rio 2016 Olympic Games, 5000m Women - Abbey D’Agostino (USA) hugs Nikki Hamblin Page 25 (NZL) © 2016 / Getty Images / SMITH, Patrick High Line, New York City © Wikimedia Commons / La Citta Vita Page 26 131st IOC Session, Lima, 2017 - Election of Paris, host city of the 2024 Olympic Summer Games and Los Angeles, host city of the 2028 Olympic Summer Games. Anne HIDALGO, Mayor of Paris, Thomas BACH, IOC President and Eric GARCETTI, Mayor of Los Angeles. © 2017 / International Olympic Committee (IOC) / MARTIN, Greg Page 28 Sochi 2014 Winter OG, Spectators and supporters - Two young supporters RUS. © 2014 / Comité International Olympique (CIO) / GRAYTHEN, Chris Image Credits 35

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