THE 101 TOP B2B MARKETING INFLUENCERS OF 2022 Chris Pieper Marshall Poindexter Michelle Puleio VP, Marketing CMO | OpenEye, Cadence Vice President, Marketing | ADP Enterprise Molecular Sciences | SageWater CMO Super Power CMO Super Power CMO Super Power Team building. Endless curiosity. Employee engagement. Beyond the typical marketing Marshall’s expertise is leading For 30 years, Michelle has and sales activities that define teams that creatively and helped B2B organizations break make-or-break moments in a convincingly explain the value new ground—like working on business, Chris has learned that to prospects and customers the PR team that helped Texas breakthrough marketing results so that they are compelled to Instruments invent the market are almost always the result of an buy your product or service, for radio frequency identification empowered, collaborative team be delighted by it, continue to applications and leading the – not any one individual. He takes buy it, and advocate that others content team for one of the first pride in building and nurturing do the same. He is a top-rated, SAAS providers—and she’s led high-performing teams, and award-winning Agile Marketing efforts to help industry leaders has found three key ingredients and Product Management like EY and Gartner break through that help him do so: diversity of Executive with 15+ years of global well-earned but limited value perspective; trust and respect experience building and leading associations to richer and more fostered across the team; and highly successful global marketing meaningful brands. Her specialties autonomy and space to ideate, teams. His experience in high- range from marketing and change collaborate and generate game- tech, healthcare, financial services, management communications to changing ideas. industrial, & Software-as-a-Service M&A brand integration, corporate related enterprises has helped brand positioning and messaging, them strengthen their reputations, corporate visual identity boost demand for their products, development and beyond. and garner billions of dollars in sales. 29
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