THE 101 TOP B2B MARKETING INFLUENCERS OF 2022 Mika Yamamoto Gabi Zijderveld CMCXO | F5 CMO | Smart Eye CMO Super Power CMO Super Power Transforming go to market engines Motivating high performance to unleash new growth. global teams. Mika is insatiably driven to make Gabi is passionate about building a meaningful impact personally, new “stuff”: products, markets professionally and within the and strategic partnerships. And, community — to leave things mitigating the risks in Artificial better than they were before. Her Intelligence through advancing ability to create environments that the ethical development and cultivate both great marketing deployment of AI. She is a high- and great marketers has led to tech strategy, marketing and a track record of results. She product leader with 25 years of is an exceptionally dedicated vast international experience in leader, mom, philanthropist and Fortune 50 (IBM), pre-IPO start-up adventure seeker, and she believes and mergers & acquisitions. Gabi in going all out in every aspect of has had success launching v 1.0 work and life. products, leading go-to market strategies, new market entries, and execution of product, marketing, sales and partner programs across geographies and routes. She is accomplished at building strong partner ecosystems and collaborations with clients, media and analysts. 38
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