BRAINSTORMING 221. Look for the Dumb Start a brainstorming session by trying to get the “dumbest” ideas out first. Keep a list of the really bad (and really good) ones. 222. Post–It Note–It Have people write ideas down on post–it notes at the start to eliminate the fear of being connected to a “stupid” idea. 223. Humor the Brain Enhance creativity by watching 20 minutes of comedy before 1 starting a brainstorming or critical thinking session . 224. Riddle the Brain Get the brain thinking in different mindsets by answering or reviewing riddles prior to brainstorming. 1 In one study, students were split into groups. One group watched a comedy film and one watched a neutral film. They then had to solve a problem. The number of students who successfully solved the problem was 55% higher in the group that watched the comedy film than the neutral one. See Positive affect. 120
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