51 There are a series of illustrations and shapes that make up the look of the American Alliance of Museums. The colors shown can be changed to other brand colors (according to the guidelines) to fit your design. Illustration assets 1. Corner piece #1 These pieces sit in the top corners of layouts. 2. Swipe triangle These pieces are intended to sit at the bottom of a page to either accentuate the right side of the large banner (7) or should have an angled pin stripe protruding from it's top point. The pin stripe should follow the exact angle of the left side of the triangle. 3. Corner piece #2 Another piece intended to sit in a corner. 4. Corner piece #3 Yet another corner embellishment. 5. Weave arms These arms are inspired from the weave of the logo. 6. Pin stripe swipe & slice This piece can add a very slight and delicate accent to a stark white page. Text should not cross it's lines. 7. Large banner This banner was intended for large hero pages. Text should be placed with the horizontal area. The text should be weighted to the top-left of the live area. The left triangle area should bleed off of the bottom of the page and the pin stripe on the right should be extended to bleed off of the page as well.
AAM Brand Book Page 50 Page 52