6 Beliefs We believe Museums strengthen communities. They educate and inspire, nourish minds and spirits, and enrich lives. We believe active participation in the global community and embracing international perspectives is central to our core mission. We believe the museum experience is characterized by encounters with real objects and primary learning experiences, in a positive place, supported by scholarship and knowledge. We believe collaboration is important to advancing the museum field. We are strengthened through relationships with people, museums, communities and other organizations. We believe our strength lies in our diversity among the broad range of people and museums we represent. Values Integrity We value honesty and ethical behavior in all that we do. We are accountable and responsible for our decisions and actions. Openness We are committed to transparency in our operation and communicate truthfully about our efforts and activities. Creativity We envision what might be, encourage innovation, tolerate ambiguity, and understand that the risk of failure is inherent in the creative process. Courage We strive to do the right thing by being proactive, valuing criticism, accepting tension, and taking risks. Inclusiveness We seek out and embrace diversity of participation, thought, and action. Excellence We value the highest quality in everything we do and how we do it. 6