LINKING THE LOGO LINKING LOGO TO OTHER LOGOS OR ELEMENTS Partnerships or sponsorships of vendor and entertainment advertising are key elements in extending the brand equity. Adherence to the logo usage standards reinforces the consumer’s image of Best Buy. FRS RADIOS THE FUN EASY WAY TO STAY IN TOUCH UP TO A 2 MILE RANGE. SLK 280 Radio • 14 Channels, 38 selectable privacy codes • Keypad Lock • Battery meter • Backlit LCD display $ 00 109 PRESENTED BY THIS WEEKEND ONLY www.bestbuy.com The Best Buy logo must follow all usage rules when The logo can be used in regional or vendor driven used within promotional materials. Best Buy requires advertising and editorial formats. Formats must be samples of all promotional uses for review and approved by an authorized representative in the approval prior to use and/or placement of the logo. Best Buy Advertising, Visual Merchandising or Best Buy reserves the right to review and approve Communications Departments. Contact the actual uses and placements of the logo. Advertising-Traffic Department to initiate authorization. Job #: BES0003 File name: BES0003 Standards 8.5X11 Description: Corporate Identity Manual Final printed size: 8.5"X11" PAGE 10 Scale of this keyline: 100% Fonts: Futura, Helvetica Colors: 4C/2S Special Instuctions: DRILL PAGES FOR THREE RING BINDER. This page was output at 100%