CHAPTER 10 Transforming Legacy Banking Applications to Banking Experience Platforms Digital transformation is changing the way traditional banks function, and redefining the way traditional banks engage with the customers. Banking organizations want to leverage modern digital technologies to provide engaging customer experiences on all channels—anytime, anywhere. Newer banks are digital native, providing a digital-first banking experience, whereas existing banks are in the process or transforming and digitizing their business processes. This chapter discusses banking-related digital transformation. We will discuss the key trends in digital banking and various aspects of digital transformation in the banking sector. We propose the key tenets and architecture for a banking experience platform. This chapter discusses various methods to migrate existing web platforms to DXPs. Though we are discussing topics for banking domain digital transformation methods, reference architecture is applicable for other scenarios as well. © Shailesh Kumar Shivakumar, Sourabhh Sethii 2019 261 S. K. Shivakumar and S. Sethii, Building Digital Experience Platforms, https://doi.org/10.1007/978-1-4842-4303-9_10

Building Digital Experience Platforms - Page 274 Building Digital Experience Platforms Page 273 Page 275