Burger King® Brand Identity Guidelines Visual Identity Your Way 060 Signature Lockups Logo Lockup Clearspace Your Way Logo Lockup Clearspace Clearspace is the minimum distance between the logo lockup and other visual and verbal elements. The height of the Your Way “W” defines the minimum clearspace surrounding the logo lockup. The width of the Burger “G” defines the distance between the Burger King® logo and the Your Way wordmark. Note that clearspace on the top and bottom of our logo lockup is measured from the edges of the logo element in the lockup. TM & © 2020 Burger King Corporation. All Rights Reserved. Confidential and Proprietary Information of The Burger King Corporation