Control Field A minimum clear space must be maintained around the Cummins logo and the business unit lockup. Type and other graphic elements that are not part of the background cannot enter the control field. The control field is the distance equal 1 to / of the space between the two legs of the 2 logo around all sides of the logo and lockup. 1 The control field is the distance equal to / of the space 2 between the two legs of the logo around all sides of the logo and lockup. While the control field must always be maintained in all applications of the Cummins logo, the control field is especially important for applications that require promotional copy to be grouped closely with the Cummins logo within limited spaces. Items such as wall decor, banners, trade show bags, wearables, promotional items, print advertising and web banners are examples of collateral where the Cummins logo might be placed in close proximity with copy or other design elements. The control field in use on a trade show bag. Cummins Brand Basics 10