Co-branding on Uniforms Representing the Cummins brand on uniforms along with your dealership brand is an excellent way to reinforce your connection with Cummins quality through your employee apparel . The same Proximity Level 3 guide applies . In DEALER NAME OR LOGO addition, the Cummins logo should appear on the right side (left breast) whenever possible . The Cummins logo should appear on the right side (left breast) whenever possible. Remember, the Cummins logo may only be reproduced in black or white . The Cummins logo in red is NOT permitted (see page 16 for more details) . Your Dealership and the Cummins Brand 29