MW-Ford_Brand_60-99.qxp 24/7/06 11:09 am Page 67 On the following pages we have simulated communications in various media, reflecting the new Ford Look and Style: 2D Communications a Advertising – Tiers 1, 2 and 3 a Online/Interactive a Direct mail a Brochures a Internal presentation templates a Dealer stationery a Ford magazine 3D/Experiential Shows and Events a Brand@Retail a Autoshows a Sponsorship a Public Affairs 67