MW-Ford_Brand_60-99.qxp 24/7/06 6:28 pm Page 92 3D/Experiential Shows and Events Public Affairs The official events press pack design is set to complement the autoshow and event design graphics, as shown (top right). The creation of pixelated graphics injects movement and life into flat colour to increase visual interest while staying within the grid. This look and style will evolve in tandem with the show and event design. Official product press packs follow the style of the brochures. A full or partial image of the vehicle must always be used for maximum impact, without pixelated graphics (bottom right). 92