Skills-based volunteerism: Many of our employees apply their professional skills and knowledge to make a difference at the local and societal levels, including through our in-house GoodWorks pro-bono program and our international nonprofit partner, Partners in Food Solutions: n GoodWorks: Through GoodWorks, General Mills employees lend their expertise in marketing, finance, sourcing and supply chain management, innovation, technology and quality to help nonprofit organizations overcome challenges and scale up their impact. Since the program began in 2009, more than 200 volunteers have completed over 60 projects. In 2020, the GoodWorks program expanded its community focus to provide targeted support for local nonprofits and small businesses owned by Black, Indigenous and people of color. In 2021, GoodWorks teams in Minnesota provided support to eight small businesses owned by people of color and nonprofit organizations serving people of color in Minneapolis and St. Paul, including marketing and business assistance for their projects. n Partners in Food Solutions: Our employees volunteer with Partners in Food Solutions (PFS) , an independent nonprofit organization that links the technical and business expertise of volunteer employees from seven food companies with high-potential food processors and millers across Africa. Through the program, more than 725 General Mills employees globally have contributed over 78,000 hours to 306 different clients across Africa. By sharing their diverse expertise, General Mills employees have assisted entrepreneurs in growing their businesses and supporting a supplier base of more than 1.1 million farmers. v Lucy Buteyo, a senior quality engineer at General Mills, participated as a PFS mentor with Oyeyemi Fadairo (pictured here), who was a quality control lead at Wilson’s Juice in Nigeria. They met monthly for 6 months during 2021 to discuss skills and design a food safety plan. “I joined the mentorship program because I wanted to reciprocate the mentoring opportunities I have been fortunate to receive during my career and share my knowledge and skills for good,” said Buteyo. “Through the mentorship, we’ve been able to identify necessary areas of improvement at my company. I have noticed defining moments that have helped shape my thinking,” said Fadairo. Through the GoodWorks program, a cross-functional team of General Mills employees helped the Minnesota Department of Human Services develop a campaign to raise awareness about how Minnesotans in need can access food assistance through the Supplemental Nutrition Assistance Program (SNAP). The GoodWorks team conducted research, formulated a strategy and supported the campaign’s execution with media activation, website assistance and a toolkit for organizations to use in helping to spread the word. Key outcomes of the outreach campaign include: n More than 17,000 SNAP applicants received assistance from outreach partners. n SNAP applicant eligibility more than tripled as a result of targeted campaign messaging and application assistance from trained SNAP specialists. n The Minnesota Department of Human Services received a 2021 Golden GOVIT Award for the campaign collaboration with General Mills. See the campaign at MNFoodHelper.org. Increasing food access through SNAP outreach campaign Discover how SNAP can stretch your food budget. GETTING HELP WITH THE GROCERIES IS EASIER THAN YOU THIN K . r See how General Mills GoodWorks volunteers helped Maazah Chutney, a small business owned by women of color, tell their brand story. Learn more . WATCH VIDEO GENERAL MILLS GLOBAL RESPONSIBILITY 66 Food Planet People Community