HANDSHAKE BRAND GUIDELINES 2021 4 Manifesto Our brand manifesto is our call to action for students. It describes what we do, what we stand for, and what we can help students accomplish. For the ready, set, and not quite there yet. For the “I know” and the “I have no idea.” For the seekers, finders, doers, and explorers. Look ahead at what’s possible. At what’s next. If you want it, you can make it happen. No matter what you’re looking for, or where you are in your career journey—we’re here to help. Take the first step. Then the next. Towards to job you want. Find Your Next.