COLOR Color is as much a part of the Harley-Davidson brand “HARLEY ORANGE”—Must be specified as as the logos it graces. It’s a powerful visual cue that Pantone® 165, or as 60% Magenta, 100% Yellow instantly conveys mood and emotion. Color is not only in 4-color process printing. how people see us, but how we choose to be seen. That’s why we have to ensure that we’re seen the right “MOTOR ORANGE”—Must be specified as way. Every time. Reproducing the colors that speak for Pantone® 159, or 65% Magenta, 100% Yellow, our Company requires precision and uniformity across 9% Black in 4-color process printing. ® the board. And the Pantone color-matching system exists to make that process as accurate as possible. “H.O.G.BROWN”—Must be specified as Pantone® 464, or as 47% Cyan, 65% Magenta, “Harley Orange” is used in the color versions of the 100% Yellow in 4-color process printing. Bar & Shield, the “MotorClothes American Legend,” ® “H.O.G.YELLOW”—Must be specified as and the Screamin’ Eagle logos. “Motor Orange” is used in the color versions of the Genuine Motor Pantone® 130, or as 27% Magenta, 100% Yellow Accessories and Genuine Motor Parts logos. in 4-color process printing. Harley Orange Process Build: 60M, 100Y Process Black Process Cyan Process Magenta Process Yellow Process Black Motor Orange Process Build: Process Build: 65M, 100Y, 9K 50K Process Black Harley Orange Process Build: 60M, 100Y Process Black H.O.G. Brown H.O.G. Yellow Process Build: Process Build: 47C, 65M, 100Y 27M, 100Y Process Black