CREATIVEGUIDELINES Logo Do’s & Don’ts Do’s DO’S • Use the four-color logo as your first choice • Scale the logo proportionately • Be certain you are using the correct version of the logo; see guidelines on page 3–6 Don’ts • Do not remove the smile • Do not remove the badge shape • Do not remove the white border • Do not rotate the logo • Do not stretch the logo DON’TS • Do not modify the colors of the logo • Do not apply any effects • Do not attempt to make the logo three-dimensional in any way • Do not alter the transparency of the logo • Do not make the logo smaller than ½-inch wide; see logo guidelines on page 8 8 HASBRO GLOBAL BRAND GUIDE
Hasbro Brand Book Page 7 Page 9