4 HOW HUBSPOT DOES INBOUND: CREATING A CONTENT MACHINE HOw HUBSpOT DOES CONTENT. WrITTEN by COrEy ErIdON Corey Eridon manages the HubSpot Inbound Marketing blog, creating content about SEO, social media, analytics, business blogging, marketing automation, and email marketing. before joining HubSpot, Corey worked as a marketer and FOllOw ME ON TwITTER. consultant. @COREY_BOS dESIgNEd by brITTANy LEANINg brittany Leaning is HubSpot’s Social Media Manager. She is responsible for strategizing, creating, managing, measuring, and scaling organic social media efforts across HubSpot’s various accounts in order FOllOw ME ON TwITTER. to generate leads and grow reach. @BlEANING www.Hubspot.com