contentS > how we Look > coMpoSition back forward Skip to next chapter  Composition 3.1 .0 introduction 1 Dynamic and bold, our compositional hp ipaQ pocket pc .0 the hp brand 3 3.0 style is the foundation of all of our visual how we look 7 communications. This style lends itself to fresh 3. composition 8 solutions for our communications—whether asymmetry 9 the grid 10 we’re creating a text-rich brochure or a 3D filled gutters 13 3. the Stretch 14 trade show environment. 3.3 color 28 3.4 photography 33 Composition helps us easily prioritize and • a broad range of feature-rich applications 3.5 illustration 51 • enhanced security solutions • Multiple configurations 3.6 hp invent logo 57 organize information in meaningful ways for • wireless capabilities • expansion options 3.7 typography 61 our customers. It gives our designs a sense 4.0 of energy and movement. And it allows us to how we talk 68 5.0 Legal and trademark 79 6.0 use and combine our core visual elements in contact information 82 a grounded, consistent and integrated way.