9 ©2022 HRCI® Color Palette The HRCI color palette is dynamic and vibrant, allowing for differentiation and flexibility in any communication. The neutrals are clean and straightforward. These should be used for body copy and additional elements on the website. Our official color palette consists of six color combinations, each of which supports a specific logo variation. Always use the provided logo files. Never re-create or re-mix the color combinations. However, colors within our palette can be used individually and in combination with each other as accent or background colors. Explanation of colors: • CMYK colors are used for professional printing, such as brochures and posters. • RGB/WEB HEXADECIMAL colors are used for digital applications, such as websites, banner ads, digital badges and e-mail. • PANTONE® (PMS) colors are used for 2-color printing, silkscreen and embroidery. • HRCI PURPLE COATED is used for professional printing on coated paper stock and all digital applications. • HRCI PURPLE UNCOATED is used for professional printing on uncoated and matte paper stocks. Neutrals: Gray and black are used for backgounds and body text. HRCI Purple Uncoated PMS 2597 U CMYK 65,85,0,0 RGB 116,72,157 WEB #74 489d HRCI Dark Gray PMS 424 C CMYK 0,0,0,75 RGB 99,10 0,102 WEB #636466 HRCI Purple Coated PMS 2597 C CMYK 80,99,0,0 R G B 9 2 , 47,14 6 WEB #5c2f92 HRCI Red PMS 199 C CMYK 0,100,72,0 RGB 237,25,68 WEB #ed1944 Main palette HRCI Black PMS Black C CMYK 0,0,0,100 RGB 0,0,0 WEB #000000 HRCI Medium Gray PMS Cool Gray 8 C CMYK 0,0,0,45 RGB 157,159,162 WEB #9d9fa2 HRCI Light Gray PMS Cool Gray 3 C CMYK 0,0,0,15 RGB 220,221,222 WEB #dcddde Neutrals White CMYK 0,0,0,0 RGB 255,255,255 WEB #ffffff

HRCI Brand Book - Page 10 HRCI Brand Book Page 9 Page 11