BRAND GUIDELINES Correct use Do not change the colors Do not enlarge parts of the logo Do not put the logo in a box Do not add visual effects Do not distort the proportions Do not rotate Do not remove parts of the logo Do not change, re-draw, re-color or alter the brand mark in any way. Always use the master digital file when reproducing the brand mark. Always ensure the brand mark is highly visible at all times. LOGO MIS-USE 7.