Primary Color Palette John Deere Green is the dominant color. It is used for both the main logos and the sub division product ids. This green should be used when ever possible. A darker green is provided in the secondary palette. John Deere Yel- low is predominantly used in the logo only. It should not be used for text unless it is in a headline and contrasts well with the background color. John Deere Yellow can be used as a background color, as long as it is accompa- nied by the John Deere Green in some form. John Deere Green Pantone 349 PC R30 G111 B65 C100 M0 Y91 K42 Hex:1E6F41 John Deere Yellow Pantone 109 PC R249 G220 B48 C0 M10 Y100 K0 Hex:F9DD30 Branding Guidelines Version 1.2 – 07.29.08 12