MySQL™: The World’s Most Popular Open Source Database 73 The CIO Making Decisions MySQL takes the back-door into the forces that MySQL: influence the CIO in his/her Open source as an decision-making. economic phenomenon This is done in good time before the MySQL sales team is deployed into the Superiors organisation to close setting commercial deals. expectations MySQL: ”Batteries CIO Peers, MySQL: included” database Vendors analysts, PR work, brand in other products selling making press building decisions providing insights MIS staff selling ideas to their boss MySQL sales MySQL: team ready to GPL seeding be deployed Copyright 2003 MySQL AB

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