Exclusion Zone Logo exclusion zone is equal to half the height of the logo (marked as x in the diagram). This goes for all logos. Minimum size Establishing a minimum size ensures that the impact and legibility of the logo aren’t compromised. The width of the logotype should never be small- The logomark should never be smaller er than 60px tall in digital or 22mm tall in print. than 100px in digital or 36mm in print.