THE OVERSEAS SCHOOL OF COLOMBO BRAND GUIDELINES 17 // 26 PRIMARY COLOR SYSTEM - Explanation: Usage: OSC has 2 primary colors: Deep Blue and a Lighter Use them as the dominant color SECTION 5 Blue. These colors have become a recognizable palette for all internal and external identifier of OSC. visual presentations of OSC. COLOR SYSTEM PRIMARY COLOR PRIMARY COLOR 04 BLUE LIGHT BLUE - - COLOR CODES COLOR CODES PRIMARY COLOR SYSTEM AND COLOR CODES CMYK : C100 M092 Y033 K024 CMYK : C100 M065 Y000 K030 Pantone : 662C Pantone : 442C RGB : R036 G044 B091 RGB : R000 G067 B128 Web : #242c5b Web : #004380 Color plays an important role in the OSC identity. The colors below Check with your designer or printer when using corporate colors to are recommendations for different mediums. Consistent use of ensure uniformity at all times. these colors will contribute to the cohesive and harmonious look of the brand identity across all relevant media. PRIMARY COLOR SYSTEM COLOR TONES COLOR TONES 100 % 80 % 60 % 40 % 20 % 100 % 80 % 60 % 40 % 20 % SECONDARY COLOR SYSTEM GRADIENT GRADIENT