Graphik was inspired by the appealing plainness seen in many of the less common 20th century European sans serifs and in the hand-lettering of classic Swiss Modern posters. First drawn as the house style for Schwartzco Inc., it was further developed for Condé Nast Portfolio and later for Wallpaper* and T, the New York Times Style Magazine. It is suitable for display purposes as well as for text sizes, captions and for such speciic tasks as navigation systems and map-making. Visual Identity | Pg. 19 www.ourpass.co Social Media & Digital Creative Guidelines | © 2020 Pass Body Graphik Graphik Light Graphik Regular Graphik Semi Bold Graphik Bold abcdefghijk lmnopqrstuvwxyz abcdefghijklmnopqrstuvw xy z / ABCDEFGHIJKLM NO PQ RSTUVW XYZ / ABCDEFGHIJKLMNOPQ RSTUVWXYZ0123456789 Aa