Raise Millions by Hustle Fund VC Page 97 Referrer The referrer is the person who introduced you to the investor listed in your CRM. So if James Hippoton sent an email to introduce me to investor Eric Torres, James is the referrer. This is crucial because your team can see where your leads are coming from. Plus, if the introduction is beneficial, it’s respectful to reach out to the referrer later on to say thanks. Add their names in the next column and let’s keep moving. hustlefund.vc / @hustlefundvc