REDDIT BRAND GUIDELINES 2 3 Logo 4 Wordmark 5 Guidance 5 Clear space 6 Treatments 7 Improper treatments 9 Social Icons 10 Partnerships 11 Brand family 12 Snoo 13 Proportions 14 Custom Snoos 15 Brand Snoos 16 Color 16 OrangeRed 17 Neutrals 18 Spectrum 19 OrangeRed gradient 20 Typography 21 Reddit Sans 22 Features + specifications 24 Letterforms + accessibility 25 Languages 26 Original flavor 27 Flavor 1 28 Flavor 2 29 Flavor 3 30 Guidance 31 Resources 32 Voice 33 Guidance 34 Talking about Reddit: Boilerplate + tagline 35 Writing for Reddit + resources 36 Terminology 37 Reddit Vocabulary 38 Commonly used acronyms 39 Brand Elements 40 Slashmark 41 Community Tag 42 Slash 43 Stripe 44 Circle 45 Layout 46 Guidance 47 Imagery 48 Illustration, photography + iconography 49 Displaying content 50 Reddit posts 51 Reddit comments 52 Terms of use 53 General usage 54 Reddit brand terms of use These guidelines explain how to use Reddit Brand System assets in a way that stays true to our brand. In most cases, you’ll need to get our permission first. Using this guide