Brand guidelines Royal British Legion 34                      
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  ‚ ƒ „   -    ...   •  „  † ‡  ˆˆ     538 90,368  8,24 Our external grants programme made grants to other organisations totalling £3.5 million helping people 3 3,887 £5.5m Enquiries have been made to our helpline using phone, email and live chat channels 87 ,328 900 Our iconography style Our iconography style Our illustrative style uses simple geometric iconography to reflect our brand expression. The statistics used on this page are illustrative only. 1. K eep illustrations simple and graphic to reflect our typeface, Gills Sans 2. O nly use the primary red and blue palettes 3. B ackground tints may be used from primary palettes 4. U se only two colours per illustration from one palette 5. U se only reds or blues within the same illustration. Logo Framework Elements Expression Gallery Information