A POOR PLAN The simplest way to describe it is that humans crave certainty, and if there is too much uncertainty about the writing task, then it freezes people. Some subconscious hesitation about the plan or topic or anything will make most people just not do it. I see this all the time with Scribe clients; they know they have a book in them and they don’t have any problem writing once they know what they’re supposed to write about. But without the proper organization and structure ahead of time, they freeze. The third problem is something that happens more than you might think: YOU GENUINELY DON’T WANT TO DO IT This is mostly common in work- or school-related writing, or any place where the writing is compelled by an outside force and not coming from a desire or place within the writer. [If you want to dive deep into the writer’s block, the best single book on the topic is Conceptual Blockbusting. It’s been out for thirty years and is in its fifth edition (it’s that good).] THE BEST STRATEGY TO BEAT WRITER’S BLOCK I have two different strategies that have proven very effective over time: the best, and the rest. The best is a very simple one. When I am stuck, I ask myself the question: What am I afraid of? Hint: it’s pretty much always some fear you don’t want to face (here is a list of common fears: scribewriting.com/book-writing-fears). hOW DO yOU BEAT WriTEr’S BlOCk? · 433