leaving a positive legacy for our world Dave Kimbell took the reins as Ulta Beauty’s CEO in June 2021 when former CEO Mary Dillon became Executive Chair of our Board of Directors. We asked Dave some questions to learn more about him and his perspectives on the role of ESG at Ulta Beauty. You became CEO during a global pandemic that is still with us, impacting almost every aspect of our lives. As you reflect on leading Ulta Beauty during this time of uncertainty and change, can you share a few things that have really stood out to you most during your first year as a CEO? A: I have been with Ulta Beauty for eight years and now, as CEO, I am more impressed than ever with our 40,000+ associates’ resilience and agility, laser focus on our guests and role in helping Ulta Beauty make a positive impact on the world around us. As leaders in an industry that is so emotional and relies on human connection, the Ulta Beauty team continues to show the world their passion, expertise and commitment to beautiful possibilities. This stands out every single day to me. Our associates, particularly in our stores and distribution centers, show up daily, ready to serve our guests while facing continued challenges posed by the pandemic. They keep the health and safety of our guests and their fellow associates at the center of all they do, despite continued uncertainty in their personal lives involving school, childcare, family and other responsibilities. I could not be prouder of their flexibility and ability to quickly pivot as circumstances shift. How did you continue to support associates and advance other priorities during this challenging time? First and foremost, we focused on taking care of our people. It is humbling to witness the focus our associates bring to deliver amazing guest experiences. That’s why my leadership team, our Board of Directors and I work hard to ensure our associates are supported as much as possible, and you’ll be able to read about many of the ways we care for our associates, professionally and personally, in this report. I also am inspired by, and extremely proud of, our commitment to improving the world we live in and the strong steps we have taken to drive positive change with our diversity, equity and inclusion (DEI) efforts, to further reduce our impact on the environment and to give back to the communities we serve. Associates across our company contribute to these important commitments in many ways, and we’re excited to share some of those in this year’s report. You shared with investors during Ulta Beauty’s recent Analyst Day that ESG was one of your long-term strategic priorities. Why was it important to you to elevate ESG to a strategic priority? ESG has always been and will always be a critical part of Ulta Beauty’s DNA. By highlighting its importance as one of our long-term strategic priorities, we are being more intentional about our vision and goals within our core ESG Pillars— People, Product, Environment and Community—and how each plays an important role in our overall business strategy and daily work. We have a responsibility to be good stewards of our business for our shareholders and key stakeholders. We have an equally important responsibility to be good stewards of the world around us. This is important to me personally. I am as A conversation with Dave Kimbell Ulta Beauty Chief Executive Officer Environment Product People Supplemental Data Community 2021 ESG Report 2 Introduction