Visit Mississippi

MEDIA PLACEMENT FY24 CO-OPS Madden Media Southern Living Oxford American Contact: Karen Conner Contact: Brittany McDonald Contact: Kathleen King [email protected] [email protected] [email protected] 251-232-4425 901-674-5114 501-944-5838 1. SEO Kick Start - $2,500 May 2024 25th Anniversary Music Issue 2. Google Responsive Display - $5,000 (MS, AL, GA, TX, TN, AR, December 2023 – March 2024 3. Google Responsive Display and Meta - $10,000 OK, LA, MO) Full page + digital - $1,725 4. Google Responsive Display, Video and Meta - $20,000 1/6 page - $3,600 ½ page + digital - $1,000 5. Choozle CTV - $30,000 1/3 page - $7,000 Okra Garden & Gun Expedia Fall or Holiday Issue Contact: Katie Darling Contact: Mary Elizabeth Mosby Full page - $3,800 [email protected] mamosby@expediagroupcom 1/3 page - $1,266 704-813-7671 901-430-2948 1/2 page - $1,900 October/November 2023 FALL - August 1, 2023 – October 30, 2023 ¼ page ad (need 8 partners) - $7,200 • Sign up deadline: 7/15/23 Country Roads Magazine WINTER - November 1, 2023–January 31, 2024 Contact: Heather Gibbons Hoffman (Louisiana Cookin’, • Sign up deadline: 10/10/23 [email protected] Southern Cast Iron & Taste of SPRING - Campaign dates: February 1, 2024–April 30, 2024 225-343-3714 the South) • Sign up deadline: 12/10/23 Package 1: Seasonal Digital Focus Contact: Christy Lohmann 2 levels Site Sponsored Content, [email protected] Featured $10,000 Dedicated E-Newsletter, 985-705-1378 Standard $5,000 4x E-News Banner Ad, June - February - $2,000 Three Package Options Compass Media Package 2: Print Focus Hoffman Media Foodie Bundle Contact: Elise Ankerson Monthly (1 title each, total of 3 ads) [email protected] Full - $1,375 ½ page + Digital - $5,850 251-753-8115 ½ page - $927 ¼ page + Digital - $4,275 Fall 2023 – Fall in Love with Mississippi 6x 12x Hoffman Media Blog Campaign 2 pages (insert cover + one page) Full - $1,142 Full - $1,045 (1 Blog across all 3 sites) Good Housekeeping & Food Network ½ page - $782 ½ page - $725 Louisiana Cookin’, Taste of South ¼ page + 3,000 clicks - $1,000 & Southern Cast Iron ½ page + 5,000 clicks - $2,000 Digital Instagram and FB - $4,945 Spring 2024 Program – Explore Mississippi Local Palate Hoffman Media Food E-mail 2 pages (insert cover + two pages) Contact: Amanda FitzGerald Marketing Campaign Good Housekeeping and Real Simple [email protected] (Choose 1 of 3 titles) ¼ page + 3,000 clicks - $1,000 843-693-2750 Louisiana Cookin’ - $3,900 ½ page + 5,000 clicks - $2,000 Taste of South - $2,700 Spring 2024 – Newspaper Insert (16 regional issues) Three Package Options & Southern Cast Iron - $1,560 1 page ad Road Trip SIP 2023 FALL Southeast Regional Section 2-page spread; custom digital map + partnered post with digital - $7,000 ¼ page + 2,500 clicks - $4,860 Full page; custom digital map + partnered post with digital $4,400 ½ page + 3,000 clicks - $9,495 Full page with newsletter bannerl - $2,500 Recipe SIP 2023 WINTER 2-page spread; recipe post + digital - $4,950 Full Page; recipe post + digital - $3,075 Full page; recipe post + limited digital - $2,750 Spring Issue 2024 2-page spread; plus digital - $6,750 Full page + some digital - $4,150 Half page + little digital - $1,975 Advance Travel & Tourism Contact: Ray Hydrick [email protected] 205-243-4429 Matching fund up to $75,000 per DMO for comprehensive digital campaigns through Advance Travel & Tourism. Includes any combination of strategic digital tactics: Targeted Display, Responsive Display, Geofencing, Search Display, SEM, Social Media (Facebook/Instagram), Online Video (YouTube), OTT/CTV, Streaming Radio (Spotify/Pandora), Content Marketing, Eblasts, It’s a Southern Thing, Digital For more info contact Out of Home and more. Paula Travis (601)359-3607 Customized for your destination. [email protected] Available for use anytime between July 1, 2023 – September 30, 2024.

VISIT MISSISSIPPI EVENT/TRADE SHOW/FESTIVAL FY24 CO-OPS* Beale Street Music Festival Crappie Expo Sept. 22-24, 2023 This opportunity is for April 29-May 1, 2023. This is a music festival In Birmingham, Alabama, at the Birmingham Jefferson Convention held in Memphis and MS will have a booth in the Coca-Cola Blues Complex. The Crappie Expo is the largest annual expo dedicated Tent. There will be 3 partner spots available at a cost of $1,000 to the sport of crappie 昀椀shing and brings in the top 昀椀shing industry each. Contact Kamel King at [email protected]. leaders and manufacturers. The expo, in its 昀椀fth year, attracts more than 100 vendors and up to 25,000 昀椀shing enthusiasts to the three- IPW day show. The Crappie Expo is held in conjunction with the Mr. The Co-op for IPW 2023 is full. Crappie $300,000 Invitational Classic. IPW 2024 will be held in Los Angeles from May 4-7. There is no cost to join the Visit Mississippi booth. Space is This is an international marketplace for tour operators. There will be available for three partners. For more information, contact Mike six partner spots available at a cost TBD. Contact Rachel Obermeier Jones at [email protected] at [email protected]. TEAMS Conference Sports ETA This is a sports event conference featuring one-on-one meetings to Sports marketplace for sports event planners with One-on-One be held in The Palm Beaches, FL from October 2-5, 2023. There will appointments. The 2024 event will be held in Portland, OR from be 4 partner spots available at a cost of TBD. For more information April 23-25, 2023. There will be 4 partner spots available at a cost of contact Whitney at [email protected] TBD. For more information contact Whitney at [email protected] Golf Shows Chicago Blues Festival Visit Mississippi will participate in 4 of the following golf shows: Visit MS will have a Juke Joint Booth at this festival to be held June St. Louis, MO/Dallas, TX/ Novi, MI/, Chicago, IL/ or Milwaukee, 8 – 11, 2023 in Chicago. There will be 6 partner spots available at a WI. There will be a Golf marketing partners meeting to determine cost of $2,000 each. Contact Kamel King at [email protected]. shows in August. These shows are from January – March 2024. Partner spots available. Buy in TBD. For more information contact Atlanta Food & Wine Festival Whitney at [email protected] This opportunity is for Sep 21-24, 2023. This is a culinary festival Travel & Adventure Shows for 2024 and all partners that participate must bring a local chef as part Join the Visit Mississippi booth at the New York Travel & Adventure of their participation. There will be 4-6 partner spots available at Show from January 27-28, 2024. Visit Mississippi attended the a cost of $3,000 each plus chef expenses. Contact Kamel King at [email protected]. 2023 show for the 昀椀rst time with one partner. Attendance in 2023 included a total of 221,578 consumers, travel trade and travel media. Connect This is 15% more than the show’s 2022 attendance. Visit Mississippi Connect RTO Marketplace – Visit Mississippi will participate in this plans on attending a second Travel & Adventure Show, location TBD. innovate tradeshow event August 22-24, 2023, in Minneapolis, Options include Washington, D.C.; Atlanta; Dallas; or Phoenix. Minnesota. This marketplace includes tour operators, receptive Co-op for four partners at each show. Buy in is $500 for two shows, operators, meetings and events professionals, and sports planners $300 for one show. – all under one roof. Visit Mississippi is offering three partners For more information contact Mike Jones at [email protected] a badge to take appointments with the international receptive *All subject to change operators, meeting planners or sports planners. Visit Mississippi also will have a large booth at Connect RTO Marketplace. Please reach out to Rachel Obermeier at [email protected] if you are interested in joining Visit Mississippi for this event. Co-op $1000. visitmississippi.org