ELEMENTS OF VISUAL STORYTELLING In order to develop and implement a successful visu- al storytelling strategy, storyteller must focus on many elements. But among all of them, the most important is the storytelling itself. All of the succesful visual storytelling examples prove that the content’s storytelling element is as just as im- portant as the use of the visuals. Even it would not be exaggaration having a story is more than visual itself. That is the reason why we should focus on what story- telling is first. Storytelling Techniques The monomyth (also called the hero’s they know into a threatening unknown journey), is a story structure that is fo- place. und in many folk tales, myths and religio- Good for: us writings from around the world. Taking the audience on a journey In a monomyth, the hero is called to Showing the benefit of taking risks leave their home and sets out on a diffi- Demonstrating how you learned some cult journey. They move from somewhere newfound wisdom