LOGOTYPES BACK TO CONTENTS Do not Please, always use correct artwork for Volvo Spread Word Mark, Volvo Penta Spread Word Mark, Volvo Iron Mark and Volvo Penta Stacked Spread Word Mark and respect the don’ts shown below. ABC Volvo Group University Do not place logotypes, text or graphics within Do not add any business descriptor or tagline Do not add any visual effects on any of the logotypes. Do not squash any of the logotypes. the clear zone of any of the logotypes. to any of the logotypes. Action Service Do not combine any of the logotypes with illustrations. Do not stretch any of the logotypes. Do not change color on any of the logotypes. Do not add any name or statement to any of the logotypes. Business entity name or tagline Do not add the business entity next to the Do not tilt any of the logotypes. Do not reproduce any of the logotypes in outline. Volvo Iron Mark logotype as a unit. short statement short statement Sub-heading in Novum Lorem ipsum dolor sit Sub-heading in Novum ectetur adipiscing elit sed. Lorem ipsum dolor sit. Do not rotate any of the logotypes. Do not crop any of the logotypes. Do not use the original Volvo Word Mark logotype Do not use the Volvo Penta original Word Mark in any marketing materials. in any marketing materials. VOLVO EXPERIENCE AND IDENTITY GUIDELINE – DEALER EDITION JANUARY 2022 16