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Partner and Co-marketing Guide Xerox PROVIDED EBOOKS Page 23 Co-Branded eBooks Xerox Branded Content Pages When co-branding an eBook, the partner’s CTA and Option 1: Partner can co-brand by adding their custom page at the end of the eBook. company information must always remain distinct from Xerox-branded content and “About Xerox” content. 8 TAKING MOBILE PRINT TO THE NEXT LEVEL Join the Mobile There are three options for co-branding eBooks, as Revolution Today About Nuvaprint Any content about a partner must Nuvaprint is a locally owned-and-operated Xerox Document Technology Partner include copy that states the relationship demonstrated on the right: that has been serving businesses throughout upstate New York since 1995. The NuvaPrint staff has over 150 years of combined tenure working exclusively with Xerox equipment and providing document solutions. This relationship allows the with Xerox. flexibility and responsiveness expected from a local business and the resources Option 1: P artner can co-brand by adding their custom provided by the leader in document solutions, Xerox. The mobile revolution is in This brings tremendous reating an integrated mobile full swing, with over 8 billion opportunities for organizations print and workflow strategy As a Xerox Document Technology partner, we apply our expertise in image 2 of all sizes to be more agile, is a crucial step, and the best processing, analytics, automation and user experience to engineer a flow of work page at the end of the eBook. devices around the world productive and successful. way to get started is to talk to customised to improve the productivity and efficiency of your operations. (that’s exected to rise to an eperienced Managed rint  billion by 22 But with those opportunities ervices partner. We create meaningful innovations and provide business process services, printing come some big challenges, equipment, software and solutions that make a real difference for our customers. Option 2: T he eBook is fully branded Xerox, with generic as organizations adapt to They’ll make sure you get the accommodate a whole new most out of the mobile revolution, Learn more at www.nuvaprint.com way of working. Mobile printing and help move you forward partner content. is part of a far bigger picture on the ourney toward digital that involves document transformation. workflow, business processes 2 isco ­isual €etwor‚ing ƒndex and information access. Contact us today at [email protected] Option 3: P artner adds co-branding content to a Xerox Corporation is a technology leader that innovates the way the world communicates, connects and works. or call us at 1-800-123-4567 We understand what’s at the heart of sharing information - and all of the forms it can take. We embrace the integration of paper and digital, the increasing reuirement for mobility, and the need for seamless integration between work and personal worlds. very day, our innovative print technologies and intelligent work solutions designated area. help people communicate and work better. © Xerox Corporation. ­ll rights reserved. Xerox® and Xerox and ‚esign® are trademarks of Xerox Corporation in the ƒnited „tates and…or other countries. XXXXXXX When “About Xerox” content and “About our Partnership” content appear on the same page, they should be Example shows Xerox content integrated separate and the “About our Partnership” content should Option 2: eBook is fully branded Xerox, with generic partner content. into a content page. be within a holding shape. TAKING MOBILE PRINT TO THE NEXT LEVEL 8 TAKING MOBILE PRINT TO THE NEXT LEVEL About our Partnership Other Considerations Join the Mobile with Xerox • Any content about the partner must include copy that Revolution Today Working side-by-side with Xerox, we apply our states the relationship with Xerox. expertise in image processing, analytics, automation and user experience to engineer a flow of work customized to improve the productivity and efficiency • No badge is needed when partner content or branding The mobile revolution is in This brings tremendous reating an integrated mobile of your operations. full swing, with over 8 billion opportunities for organizations print and workflow strategy We create meaningful innovations and provide 2 of all sizes to be more agile, is a crucial step, and the best business process services, printing equipment, appears in a Xerox created eBook. devices around the world productive and successful. way to get started is to talk to (that’s exected to rise to an eperienced Managed rint software and solutions that make a real difference  billion by 22 But with those opportunities ervices partner. for our customers. come some big challenges, • For co-branded eBooks, the calls to action in the eBook as organizations adapt to They’ll make sure you get the Contact us, your authorized Xerox channel partner. accommodate a whole new most out of the mobile revolution, way of working. Mobile printing and help move you forward should be partner calls to action and live within the is part of a far bigger picture on the ourney toward digital that involves document transformation. workflow, business processes 2 isco ­isual €etwor‚ing ƒndex partner branded area. and information access. Xerox Corporation is a technology leader that innovates the way the world communicates, connects and works. We understand what’s at the heart of sharing information - and all of the forms it can take. We embrace the integration of paper and digital, the increasing reuirement for mobility, and the need for seamless integration • A generic call to action should be used with generic between work and personal worlds. very day, our innovative print technologies and intelligent work solutions help people communicate and work better. No partner branding since partner ©2017 Xerox Corporation. All rights reserved. Xerox® and Xerox and Design® are trademarks of Xerox Corporation in the United tates “About our Partnership” content. andor other ontries. 2222 CCD­€‚7UA references are generic. • Xerox originated content should be in the Xerox voice (our, we) or a neutral voice if possible. Content about Option 3: Partner adds co-branding content in designated areas. the partnership should be in the partner voice (Xerox TAKING MOBILE PRINT TO THE NEXT LEVEL provides…, Working with Xerox, we provide…). 8 TAKING MOBILE PRINT TO THE NEXT LEVEL About our Partnership Join the Mobile with Xerox Revolution Today Working side-by-side with Xerox, we apply our expertise in image processing, analytics, automation and user experience to engineer a flow of work customized to improve the productivity and efficiency The mobile revolution is in This brings tremendous reating an integrated mobile of your operations. full swing, with over 8 billion opportunities for organizations print and workflow strategy We create meaningful innovations and provide 2 of all sizes to be more agile, is a crucial step, and the best business process services, printing equipment, devices around the world productive and successful. way to get started is to talk to In co-branding area, content about the (that’s exected to rise to an eperienced Managed rint software and solutions that make a real difference  billion by 22 But with those opportunities ervices partner. for our customers. partnership is in the partner voice. Partner come some big challenges, as organizations adapt to They’ll make sure you get the Contact us today logo and relationship text can be added. accommodate a whole new most out of the mobile revolution, A Xerox Document [email protected] way of working. Mobile printing and help move you forward Technology Partner 1-800-123-4567 is part of a far bigger picture on the ourney toward digital Learn more at www.nuvaprint.com that involves document transformation. workflow, business processes 2 isco ­isual €etwor‚ing ƒndex and information access. Xerox Corporation is a technology leader that innovates the way the world communicates, connects and works. We understand what’s at the heart of sharing information - and all of the forms it can take. We embrace the ©2018 Xerox Corporation. All rights reserved. integration of paper and digital, the increasing reuirement for mobility, and the need for seamless integration between work and personal worlds. very day, our innovative print technologies and intelligent work solutions help people communicate and work better. ©2017 Xerox Corporation. All rights reserved. Xerox® and Xerox and Design® are trademarks of Xerox Corporation in the United tates andor other ontries. 2222 CCD­€‚7UA

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