Standard brand colors 1 The Xiaomi logo is an important visual identifier of our brand. In order to protect and grow the Xiaomi brand, please follow the guidelines provided in this document. We have also provided additional guidelines to ensure that our corporate colors are accurately reflected on different backgrounds: The “Xiaomi” word should be reversed to white for legibility. For use on dark backgrounds The “Xiaomi” word should be reversed to white for legibility. Sometimes, oen due to production costs, only one color of ink is available. Hence, the Xiaomi logo must be reproduced only using one color. In this scenario, the logo, logotype, and Xiaomi logo must be used following the convention of using a light color on a dark background or a dark color on a light background. Keep the logo area clean and without obstructions to make sure that the logo is clearly visible. Orange and grey logo combination (preferred combination) For use on light backgrounds (Most preferred application) The “Xiaomi” word should be in black for legibility.