194 You Have a Book in You relationships. Keep inviting your outer planets to migrate inward. Make people happy they know you. Remember, it takes time to build a following, but if you have a great message, it is inevitable. Are you chal- lenging your readers to open their minds and hearts? Are you inspiring them? Don’t allow yourself to grow stag- nant. Be creative. Be in昀椀nitely creative. 吀栀e world needs your creativity. 吀栀ere is nothing worse for a user than signing into a blog they are following only to discover that their favorite blogger has been o昀툀ine for a week. 吀栀ey may try again in a day or two to see if anything new has been written. But you can pretty much guarantee that if they come back a third time and there is still nothing new, they’re not com- ing back again. 吀栀ere are always a few loyal individuals who will stay with an RSS feed for an extended period of time regardless of posts, but most people are looking for new ideas and new inspiration. It’s the reason they come to you, so be prepared to serve them. You might make a monthly list of new topics so that you don’t get stale. 吀栀en stay active! No stagnant inventory! You need to stay recent on your posts and get people interacting with you. You want those interactions. Start thinking, “What’s their takeaway? What am I giving people? How am I blessing them?”