7. Program Desing The program of activities should be designed according to the analysis of the re-sources and needs of the community. The contents must be attractive, appropria-te for the audience, relate directly to the general theme and be consistent with the objectives set (mission and vision). The festival programming requires a clear agenda to provide the audience with an entertaining experience that draws attention to the important characteristics of its objectives and provides messages consistent with your topic. 8. Evaluation How do you plan to measure your success? Evaluation is an ongoing process and an organization should take some time to look at itself internally as well as looking at the external components of the actual festival Some reasons for evaluation are to: 5. Identify the strengths and weaknesses of the team 1. Determine if you have reached your objectives 6. Assess the accuracy of the area budget 2. Measure the success of the components 7. Be accountable to the festival/event of the festival organization, stakeholders, sponsors, vo- lunteers, participants and funders 3. Review the process from the beginning to the end 8. Determine where there are future community opportunities 4. Identify the strengths and weaknesses of the festival 96