APR TWITTER’S ADVERTISING AUDIENCE 2019 POTENTIAL REACH OF ADVERTISING ON TWITTER, BY AGE GROUP AND BY GENDER AGE TOTAL AUDIENCE FEMALE TOTAL FEMALE SHARE MALE TOTAL MALE SHARE 13-17 28,900,000 10,000,000 3.8% 18,900,000 7.2% 18-24 62,700,000 25,500,000 10% 37,200,000 14% 25-34 80,300,000 23,500,000 9.0% 56,700,000 22% 35-49 53,300,000 16,300,000 6.2% 37,000,000 14% 50+ 37,000,000 13,000,000 5.0% 24,000,000 9.1% ALL 262,100,000 88,300,000 34% 173,800,000 66% SOURCE: EXTRAPOLATIONS OF TWITTER DATA (APRIL 2019). ADVISORY: DATA ON THIS CHART REPRESENTS TWITTER’S ADVERTISING AUDIENCE ONLY, AND MAY NOT CORRELATE TO THE 43 RESPECTIVE SHARE OF TOTAL ACTIVE USERS.