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Supporting materials for Experience-focused Leaders interviews, including documents, presentations, videos and websites
Melissa Reaves is the founder and CEO of Story Fruition, a public speaking and storytelling training company. She helps leaders create powerful narratives using her Mind Movie Method, which has raised over $170 million for clients. Melissa is the best-selling author of The Storyteller's Mind Movie book.
Richard Huntington is the Chair and Chief Strategy Officer of Saatchi & Saatchi, with a career rooted in brand strategy and planning for large, complex organizations. A prolific writer and speaker, his work spans publications like Campaign Magazine, The Independent, and Farmer’s Guardian. He is the author of What the Fuck is Going On?, Heartland, Government isn’t Working, and The Feral Strategist. Richard also serves as a Trustee of the National Trust.
Aaron Dun is a B2B marketing executive with 15+ years of experience in growth, product marketing, and demand generation. He has led teams at Datto, SnapApp, and Intronis, driving revenue growth and successful exits. At Intronis, he tripled new bookings and doubled ARR before the company was acquired by Barracuda Networks.
David Siegel is the CEO of Meetup, with over 25 years of experience in digital media, subscriptions, and e-commerce. David previously served as CEO of Investopedia and has led 7x and 5x exits in his career. He is also an Adjunct Professor at Columbia University, a Strategy Advisor, and a CEO Coach.
Luke Tobin is a serial entrepreneur and business leader. He has successfully exited three companies, including founding Digital Ethos, the UK’s fastest-growing marketing agency, which he sold to Cadastra EMEA. As Co-CEO of Cadastra EMEA, Luke oversees 900 employees and a $50M revenue portfolio, working with global clients like Samsung, Unilever, NHS, and Flutterwave. He also leads Tobin Capital, a £6M+ investment firm focused on scaling high-potential companies, with a portfolio including SpaceX, Earthly, and Tastily.
Allison Pickens is a solo GP investor focused on AI and SaaS companies, working closely with founders as a COO thought partner on scaling strategies. As the former COO of Gainsight, she grew the company from $1M to $85M ARR and played a pivotal role in creating the Customer Success software category.
Aaron Ross is a sales advisor, speaker, and bestselling author of Predictable Revenue and From Impossible to Inevitable. Known for creating Salesforce’s $100 million Cold Calling 2.0 process, he founded Predictable Revenue to help B2B companies achieve hypergrowth. Aaron advises global businesses and speaks worldwide, represented by BigSpeak and the London Speaker Bureau.
A serial entrepreneur with a Computer Science degree from NYU, Shane founded JoonBug and EZ Texting, scaling them to multimillion-dollar successes before exiting. He is also the author of Nightlife Lessons, chronicling his journey of business innovation in NYC’s nightlife and beyond
Head of the Center for Civil Liberties, Nobel Prize winner, Human rights lawyer, Author of The Peninsula of Fear: Chronicle of Occupation and Violation of Human Rights in Crimea.
Stewart Bewley is the founder and director of Amplify Presentations, a storytelling training company. Being a trained actor, he is passionate about enabling his clients to present themselves effectively and authentically.
Georgiana Laudi is a product growth advisor, author & speaker. While leading marketing for Unbounce, she helped the company grow its revenue by nearly 900%. Since then, Georgiana has worked with SaaS teams like Bitly, Sprout Social, Appcues, SparkToro, Invoice Simple & dbt Labs. She co-authored the Forget the Funnel book and the Customer-Led Growth Framework.
Pamela Wilson is a leading voice in marketing and the author of two must-read books: Master Content Marketing and Master Content Strategy. As the Chief Marketing Officer at DCS: Dental Claim Support, Pamela has 35 years of experience helping businesses generate leads and profits. She's a trusted marketing advisor, keynote speaker, and creator of the Offer Accelerator program.
International keynote speaker on evolutionary psychology, persuasion and marketing. Executive advisor and corporate trainer, former founder of strategic conversion rate optimization agency SiteTuners, author of Unleash The Primal Brain: Demystifying How We Think And Why We Act, bestselling author of Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions.
Andy Cunningham is the founder and president of Cunningham Collective, a marketing strategy firm with an expertise in positioning companies to win. She is also the author of the Amazon best seller, Get to Aha!: Discover Your Positioning DNA and Dominate Your Competition (McGraw-Hill), and the host of the popular podcast Marketing Over Ice.
Roger Dooley is a marketing pro and international keynote speaker. He has written several influential books, including "Friction" and "Brainfluence." He also runs "Neuromarketing," the leading blog on the intersection of neuroscience, behavior, and marketing, and contributes to "Brainy Marketing" — the CMO Network on Forbes.
Park Howell is known as The World’s Most Industrious Storyteller, helping leaders of purpose-driven brands grow by as much as 600 percent. His 35 years in brand creation include 20 years running his own ad agency, Park&Co. Park is the founder of the Business of Story and author of Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.
Whitney Boyer is a marketing professional with experience as a Chief Marketing Officer at LHD Benefit Advisors, Vice President of Marketing & Driver Recruitment at Celadon Group Inc., and Director of Marketing at Quality Companies, LLC.
Mike Maples Jr is a co-founding Partner at Floodgate. Before becoming a full-time investor, Mike was a founder and operating executive at back-to-back startup IPOs, including Tivoli Systems (acquired by IBM) and Motive (acquired by Alcatel-Lucent.) Some of Mike’s investments include Twitter, Twitch.tv, Clover Health, Okta, Outreach, ngmoco, Chegg, Bazaarvoice, and Demandforce. Mike also co-authored the book “Pattern Breakers: Why Some Start-Ups Change the Future”.
International keynote speaker on evolutionary psychology, persuasion and marketing. Executive advisor and corporate trainer, former founder of strategic conversion rate optimization agency SiteTuners, author of Unleash The Primal Brain: Demystifying How We Think And Why We Act, bestselling author of Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions.
Craig Rosenberg is a Chief Platform Officer at Scale Venture Partners, Distinguished Vice President in the Sales Practice for Gartner, Co-founder and Chief Analyst at TOPO.
JD Schramm has over 20 years of experience teaching graduate-level courses at USC (Annenberg), Stanford, Columbia and NYU. His focus in communication management is to mentor and support leaders in defining and then sharing the difficult stories that need to be told. He’s the author of the book "Communicate with Mastery: Speak with conviction and write for impact".
Dmitri Alperovitch is a Co-Founder and former CTO of CrowdStrike Inc., a leading cybersecurity company where he managed the Intelligence, Technology and CrowdStrike Labs teams.
Today on Experience-focused Leaders, I’m joined by Sami Inkinen. He is a Co-Founder and CEO of Virta Health, an innovative company that’s helping over 100,000 people reverse type 2 diabetes and obesity through clinically-proven nutrition and digital care. Sami previously co-founded Trulia, scaled it to IPO, and sold it for $3.5B.
