Saudi Arabia Yogurt Market Trend 2026

SAUDI ARABIA YOGURT MARKET FORECAST & OPPORTUNITIES FY2016 – FY2026 www.techsciresearch.com MARKET INTELLIGENCE . CONSULTING

Scope of Report Product of Interest (POI): Yogurt Yogurt also spelled yoghurt, yogurt or yoghourt, is a food produced by bacterial fermentation of milk. The bacteria used to make yogurt are known as yogurt cultures. Fermentation of sugars in the milk by these bacteria produces lactic acid, which acts on milk protein to give yogurt its texture and characteristic tart flavor. Market Segmentation TYPE PACKAGING • Flavored • Pouches Year Range SAUDI ARABIA YOGURT MARKET • Non-Flavored • Plastic Bottles • Tetra Packs • Others Review Period FY2016 – FY2019 FAT CONTENT DISTRIBUTION CHANNEL • Regular • Supermarket/Hypermarket Base Year • Low Fat • Convenience Stores FY2020 • Fat Free • Independent Small Grocers • Online Channel Estimated Year FORM REGION FY2021 • Conventional Yogurt • North Forecast Period • Greek Yogurt • South • Set Yogurt • East FY2022 – FY2026 • Frozen Yogurt • West • Yogurt Drinks • Others 2

Table of Contents S. No. Contents 1. Product Overview 2. Research Methodology 3. Impact of COVID-19 on Saudi Arabia Yogurt Market 4. Executive Summary 5. Voice of Customer 5.1. Factors Influencing Purchase Decision 5.2. Product Awareness 5.3. Brand Awareness 6. Saudi Arabia Yogurt Market Outlook, FY2016-FY2026F 6.1. Market Size & Forecast 6.1.1. By Value 6.2. Market Share & Forecast 6.2.1. By Type (Flavored and Non-Flavored) 6.2.2. By Fat Content (Regular, Low Fat and Fat Free) 6.2.3. By Form (Conventional Yogurt, Greek Yogurt, Set Yogurt, Frozen Yogurt, Yogurt Drinks and Others) 6.2.4. By Packaging (Pouches, Plastic Bottles, Tetra Packs and Others) 6.2.5. By Distribution Channel (Supermarket/Hypermarket, Convenience Stores, Independent Small Grocers, Online Channel) 6.2.6. By Region 6.2.7. By Company (2020) 6.3 Product Market Map 3

Table of Contents S. No. Contents 7. Saudi Arabia Flavored Yogurt Market Outlook, FY2016-FY2026F 7.1. Market Size & Forecast 7.1.1. By Value 7.2. Market Share & Forecast 7.2.1. By Fat Content 7.2.2. By Form 7.2.3. By Packaging 7.2.4. By Distribution Channel 7.3. Pricing Analysis 8. Saudi Arabia Non-Flavored Yogurt Market Outlook, FY2016-FY2026F 8.1. Market Size & Forecast 8.1.1. By Value 8.2. Market Share & Forecast 8.2.1. By Fat Content 8.2.2. By Form 8.2.3. By Packaging 8.2.4. By Distribution Channel 8.3. Pricing Analysis 9. Market Dynamics 9.1. Drivers 9.2. Challenges 10. Market Trends & Development 11. Policy & Regulatory Landscape 4

Table of Contents S. No. Contents 12. Saudi Arabia Economic Profile 13. Pricing Analysis 14. Competitive Landscape 14.1. Almarai Company JSC 14.2. Saudi Dairy & Foodstuff Company 14.3. National Agriculture Development Company (NADEC) 14.4. Al Safi Danone LLC 14.5. Halwani Brothers Co 14.6. United National Dairy Co 14.7. Nada Dairy, Najran Dairy Co. Ltd 14.8. Arla Foods Middle East and Africa FZE 14.9. MarmumDairy Farm LLC 14.10. Othman Agriculture Production and Processing Company (Nada Diary) 15. Strategic Recommendations 16. About Us & Disclaimer 5

RESEARCH METHODOLOGY

Research Methodology Market Formulating Developing List Data Data Data Profiling Questionnaire of Respondents Collection Validation Analysis In-depth secondary In order to conduct List of industry TechSci conducted Data obtained as a The data was scrutinized research was conducted to industry experts’ players and industry interviews with result of primary using MS-Excel, statistical determine top players in interviews, TechSci specialists was industry experts and and secondary tools and internal the Saudi Arabia yogurt formulated a detailed developed. industry players for research was proprietary database to market, overall market size discussion guide. data collection and validated through obtain qualitative and and segmental market size. verification. rigorous quantitative insights about triangulation. the Saudi Arabia yogurt market. Primary Research Desk Research Company Analysis ✓ Identifying Key Opinion ✓ Recent Developments ✓ Market Participants Data Data Filter Research & Actionable Business ✓ Market Changing ✓ Key Strengths Collection & Analysis Intelligence Insights Solution Leaders Aspects/Dynamics ✓ Questionnaire Design ✓ Government Policies ✓ In-depth Interviews ✓ Conclusion Primary Research Secondary Paid Sources Research ✓ LinkedIn ✓ Company Websites ✓ Factiva ✓ TechSci Internal ✓ Company Annual ✓ Hoovers Database Reports ✓ White Paper Study ✓ Financial Reports ✓ Investor Presentations ✓ Regulatory Body ✓ Associations, etc. 7

Research Methodology Baseline Methodology Our dedicated team of industry experts has monitored and analyzed various aspects of Saudi Arabia yogurt market. The team has analyzed the outlook of various segments of this market, while considering the major influencing factors such as increasing number of easy availability of raw materials like milk and starter culture. The study includes market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve sustainability in Saudi Arabia yogurt market. MethodologyFollowedforCalculationofMarketSize: • Market Size by Value: Market size, in terms of value, for the year FY2020 was calculated based on information collected through exhaustive secondary research and primary surveys, with various key opinion leaders/stakeholders, such as yogurt manufacturers, channelpartners,marketinfluencers&endusers,industryexperts,andotherindustryparticipants. • The team interviewed more than 15 – 20 yogurt companies, 100 – 120 end users, and 15 – 20 industry experts and other value chain stakeholders in the Saudi Arabia yogurt market to obtain the overall market size from FY2016-FY2020, which was validated by the Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data fromFY2016-FY2020. 8

Research Methodology • Respondentswereaskedaboutthecurrentandfuturemarketgrowthrates,marketsharesbytype,byfatcontent,byform,bypackaging,by distribution channel, by company and by each region. Removing the outlier responses, the geometric mean of growth estimates and provider wise revenue shares generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further triangulated from other stakeholders. Methodology Followed forCalculation of Market Shares: • Market shares by type, by fat content, by form, by packaging, by distribution channel, by region and by company were calculated based on the responses received through primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various product types of yogurt markets. The final shares were calculated by taking the geometric mean of the responsesgathered fromkeyopinionleadersafter eliminating the outliers. Methodology Followed forForecasting: • TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in SPSS/TableauSoftware. • Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast Saudi Arabia yogurt market, TechSci Research used various forecast techniques such as: ✓ Moving Average ✓ Time Series Analysis ✓ Regression Analysis ✓ Econometric and Judgmental Analysis 9

Research Methodology TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the organized market including market share data. The currency used in the report is the United States Dollar (USD), with the market size indicated in USD million. Partial List of Companies Interviewed Key Secondary Sources ▪ AlmaraiCompanyJSC ▪ World Bank ▪ SaudiDairy& FoodstuffCompany ▪ International Monetary Fund (IMF) ▪ National Agriculture Development Company ▪ TechSci Research Proprietary Database & Knowledge (NADEC) Repository ▪ Al Safi Danone LLC ▪ Company Annual Reports ▪ HalwaniBrothers Co ▪ Industry Magazines ▪ United National Dairy Co ▪ Industry Reports ▪ Nada Dairy, Najran Dairy Co. Ltd ▪ News Dailies ▪ ArlaFoodsMiddle East and Africa FZE ▪ Credible Paid Databases ▪ MarmumDairyFarmLLC ▪ Othman Agriculture Production and Processing 10

Industry Brief According to TechSci Research report, “Saudi Arabia Yogurt Market, By Type (Non-Flavored Flavored), By Fat Content (Regular, Low Fat, Fat-Free), By Form (Conventional Yogurt, Set Yogurt, Greek Yogurt, Frozen Yogurt, Yogurt Drinks and Others), By Packaging (Pouches, Plastic Bottles, Tetra Packs and Others), By Distribution Channel (Convenience Stores, Independent Small Grocers, Supermarket/Hypermarket, Online Channel), By Region, Competition, Forecast & Opportunities, 2026”, Saudi Arabia Yogurt Market is expected to grow at a CAGR of 6.47% during the forecast period owing to the growing population of health- conscious consumers who are trying to switch to yogurt as a healthy alternative over sugary and processed drinks in their regular diet. Moreover, the innovations in yogurt-based products such as frozen yogurt, flavored or fruit yogurt coupled with the introduction of low-fat Greek yogurt is anticipated to drive the growth of the market in the coming years. Factors such as high disposable income and improvement in living standards are also contributing to increasing demand for dairy products. Additionally, yogurt and yogurt-based products have seen a huge acceptance among women due to health-benefits associated with yogurt consumption which is likely to serve as a driver for the Saudi Arabia market during the forecast year. Furthermore, growing dairy industry and increasing entry of international yogurt brands in Saudi Arabia is also anticipated to fuel the growth of the yogurt market in the next five years. Saudi Arabia Yogurt Market is segmented based on type, fat content, form, packaging, distribution channel and region. Based on form, the market is segmented into conventional yogurt, Greek yogurt, set yogurt, frozen yogurt, yogurt drinks and others. The conventional yogurt segment held the largest market share and is expected to further lead the market during the forecast period as it is used in traditional savoury dishes of Saudi Arabia like labneh. Furthermore, conventional yogurt will hold the largest market share in the Saudi Arabia’s yogurt market during the forecast period, due to its easy availability, and conventional taste. Based on the distribution channel, Saudi Arabia Yogurt Market is segmented into convenience stores, independent small grocers, supermarket/hypermarket and online. Among them, the Supermarket/Hypermarket segment is anticipated to hold the largest market share during the forecast period due to easy availability, hugevariety and a well-manged supply chain with the other partners. Furthermore, based on the fat content, yogurt market in Saudi Arabia is segmented into three segments including regular, low fat, fat-free yogurt. In the base year, 2020 regular type yogurt held the largest market share of around 62.42%, due to the taste adaptability of the Saudi Arabian consumers for regular type of yogurt and its use in most of the Saudi cuisines. However, low fat and fat-free yogurt are increasing with the very high CAGR in the forecast period, due to the increasing adoption of these yogurt and widening preferences of young consumers for low fat and fat-free yogurt, due to lifestyle changes and increasing awareness and benefits of consuming low fat and fat-free yogurt. Major players operating in the Saudi Arabia Yogurt Market are Almarai Company JSC, Saudi Dairy & Foodstuff Co, National Agriculture Development Company (NADEC), Al Safi Danone LLC, Halwani Brothers Co, United National Dairy Co, Nada Dairy, Najran Dairy Co. Ltd, Arla Foods Middle East and Africa FZE and Marmum Dairy Farm LLC, among others. Leading companies are expanding their business by launching innovative products with different flavors to attract the consumers in Saudi Arabia. Based on the type, Saudi Arabian yogurt market is segmented into flavored and non-flavored yogurt types. In the base year, 2020 non-flavored type yogurt captured the largest market share in the Saudi Arabia Yogurt Market with approximate 53.57% market share, due to higher preference for natural taste by the Saudi Arabian consumers. Also, the flavored segment is the fastest-growing segment due to the widening consumer demands for varieties of flavors and increased product offerings by the domestic and global players especially due to increasing influence from the western market such as Europe and the United States. “Saudi Arabia Yogurt Market is an expanding market and have opened many opportunities for the upcoming companies. It is becoming an attractive market for the foreign companies, mainly international FMCG players, which are enhancing their distribution and supply chain in the Saudi Arabia to capture the maximum market share in Saudi Arabian market.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm. 11

Sample Data -Snapshot Saudi Arabia Yogurt Market, Market Size, By Value (USD Million), FY2016–FY2026F 15.00 11.00 12.00 13.00 14.00 7.00 8.00 9.00 10.00 5.00 6.00 FY2016 FY2020 FY2021E FY2026F CAGR BY VALUE: XX% By Value (USD Million) CAGR BY VALUE: XX% Saudi Arabia Yogurt Market Share, By Type, By Value, FY2016–FY2026F Non-Flavored 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% Flavored 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% FY2016 FY2017 FY2018 FY2019 FY2020 FY2021E FY2022F FY2023F FY2024F FY2025F FY2026F Saudi Arabia Flavored Yogurt Market Share, By Distribution Channel, By Value, FY2016–FY2026F Convenience 25% 25% 25% 25% 25% 25% 25% 25% 25% 25% 25% Stores Independent 25% 25% 25% 25% 25% 25% 25% 25% 25% 25% 25% Small Grocers Supermarket/H 25% 25% 25% 25% 25% 25% 25% 25% 25% 25% 25% ypermarket Online 25% 25% 25% 25% 25% 25% 25% 25% 25% 25% 25% FY2016 FY2017 FY2018 FY2019 FY2020 FY2021E FY2022F FY2023F FY2024F FY2025F FY2026F 12

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