THE IMPORTANCE OF THE EMPLOYEES 1. Domestic & General started out over 100 years ago, ensuring cattle and sheep rights. So not long after the Titanic went down there was a need all of a sudden to have protection and insurance on your livestock. (18:08-18:28) If we do not realize our employees are most important, we're making a mistake. I just worked with a really fine accounting firm. I said that to them, they looked at me and said, “What do you mean? The customer is more important.” I go, “If your employees are not buying into the mission, they're not taking care of the customers.” Barry LaBov