3. How to express our brands De Ruiter Using De Ruiter with other brands / De Ruiter as an equal partner among various partners System architecture for co-branding Minimum size Bayer Cross used as reference The following are guidelines for how to apply our brands in co-branded marketing materials, activities and events. Co- branding on materials and websites of third parties is only Partner Partner Partner Partner possible after a consent declaration has been prepared by Logo Logo Logo Logo Bayer’s Trademark Management division. The only logos that can be used for external partnerships are Seminis, De Ruiter, or Bayer. The Vegetables by Bayer expression should not be used in this way as it is not a De Ruiter example as an equal partner of two brand.If there is a co-branding opportunity where it is appropriate to support both brands, Seminis and De Ruiter, use the Bayer brand. Companion brands may use additional individual design elements such as a specific image style, key visuals, graphic elements or additional coloring to support their communication of specific content, but the Seminis, De Ruiter, or Bayer logos must maintain the standards set forth in these guidelines at all times. The distance between the De Ruiter logo and the individual logo must be no less than the minimum Bayer cross size. The The De Ruiter logo can be placed above or below and on either side of the individual brand can be used in white or in the color which is partner logo. For equal partnerships, logos should appear in the same optical defined for the brand. “weighting”. For partnerships where there is a primary and secondary partner, the logo ratios should be adjusted to reflect the hierarchy of the roles. 56 Approved for External Use: Vegetables by Bayer Brand Guidelines // July 2021 57