ty POG r APH y Georgia or Georgia Pro, our primary typeface, reflects the BHHS brand proposition. Its classic look speaks to trust; it is also a font designed for digital purposes. For all uses and variations of the BHHS logo with DBA name, we will be using Georgia or Georgia Pro, Regular weight set with Optical Kerning and a Tracking Value of 0. Berkshire Hathaway HomeServices Basic Logo, DBA and y ard Sign Guidelines 10 Allison & Doyle, REALTORS Georgia Pro, Regular Weight Optically Kerned Tracking Value = 0