Mark Organ Founding CEO, Eloqua & Influitive Mark Organ, the CEO coach at Categorynauts, Founder & CEO at Influitive. He has raised close to $50m in VC funding from some of the best in the business, including the likes of Lightspeed, First Round Capital, and Gainsight. Prior to Influitive, Mark was the founding CEO of Eloqua that invented what is now known as the Marketing Automation space which spawned competitors like HubSpot, Marketo and Pardot. Eloqua was eventually bought by Oracle for a reported $810m. See our interview with Mark Organ