Pattern Breakers: Why Some Start-Ups Change the Future Based on extensive research and real-world examples, this book upends accepted wisdom about how to achieve success when launching a startup or creating a new product. The breakthrough concepts of Pattern Breakers come from the observations of Mike Maples Jr., a seasoned venture capitalist, who noticed something strange. Start-ups like Twitter, Twitch, and Lyft had achieved extraordinary success despite their disregard for