7. Graphic Principles Activating the vertical bars within the Cisco logo brings a heightened grahic energ to the Cisco brand. hether ou ove cobine or integrate the fors ou can counicate a wide range of visuall dnaic —ualities. ‹oud or soft each eression is alicable across ever asect of the Cisco brand. €Š The Cisco Brand / Cisco Brand dentit ­ste